The advantage in SEO is that we can instantly gauge the popularity of a piece by the amount of social shares and buzz to find the proven concepts. It got thousands of shares on Facebook and Twitter, and worked incredibly well to drive people to the...
Everything from the power to write content that is "human friendly" on a corporate blog, to promoting content to followers/influencers so that you can earn the "buzz" and – yes – generate some natural links to the website and what impact all of...
I think the fact that there is so much buzz around social means that everyone wants to get involved if they see a product/brand attracting attention online. Some people in the client’s company may not understand 100 percent about how best to use...
With all the Google algorithm buzz (kill) about the need for fresh and frequent quality content, the answer could start with a press release and be buried in your company’s online newsroom. Get creative and add news feeds from Instagram, Tumblr...
No doubt, you've heard lots of buzz about social search and how Google +1’s and shares are going to be important. Well, this is the year when you will see not just +1’s on Google and Facebook shares on Bing integrated more into traditional search...
This will create buzz for your brand name, and possibly attract a few links as well. Companies commonly hold raffles or drawings to create social buzz around their brand and products. This buzz naturally results in links, tweets, and social shares.
But on average, the initial few days are when the infographic has the best legs, momentum and generates the most social buzz and the best chance for solid placement because it’s “fresh. However, if you don’t operate on WordPress, each social site...
Anyone remember that before +1s there was Buzz? They covered some 10,000 keywords, 30,000 SERPs, 300,000 titles, 338 million Facebook comments, 8.1 billion Facebook likes, well.you get the idea. If they're unsure of the value for their own metrics...
On the other hand, they can also access more Open Graph data about the buzz around that product, and actually put it to use, than the retailer. Facebook knows you Like a product, but they don't know it's a shoe; only that it is a product and the...
Thus, we were creating social buzz, and more visibility for the site overall. Much as Facebook and Twitter are a general part of your SEO/social strategy, so should Pinterest. The growth of Pinterest has gone from just over 4 million active users...
Notable actions are covered by the local newspaper, trumpeted by bloggers and spawn notable buzz. Socialize content: Create informative, shareable content and socialize through Twitter, Facebook and other relevant sharing sites.
After digging deep into my bag of marketing tactics from over the years, I've pulled together 63 free (or almost free) marketing tips and tactics that any business on the planet can use big or small to generate publicity, buzz, and awareness on...
Mixx and Yahoo Buzz were still contributing content members (no pun intended) as well. This trend continued through about mid 2011 when Digg began to lose share, while Mixx and Yahoo Buzz closed up shop.
If the content production process is managed properly you can boost the buzz around the main content with previews in other formats. Facebook and Twitter users share a lot of images, especially if they contain statistics and are entertaining.
Retailers are a classic example, where lots of buzz and Facebook-only promotions will be done to drive foot traffic into retail stores. Last year we witnessed Google’s push to integrate social results into its SERP’s (and the newly launched Search...
In any case, one could easily imagine Google giving prominence to their deal offerings and/or to deals with the most social network buzz. In 2010, companies began listening to customers wants and needs via social buzz.
As you can see from the graph below, buzz builds up 7 days before the event, ramping up to a peak on day 1 of the conference. Buzz is sustained until it tails off immediately after the event. There was a real buzz around the expo hall and in the...
Google and Twitter both settled with the FTC for complaints involving social features; Google admitted to its privacy mistakes with Buzz and submitted to 20 years of audits, and Twitter acknowledged security lapses that made profiles more...
You can find trends with Yahoo Buzz, Google Trends, and other such tools. Let's say gas prices start going up quickly and it's a breakout trend on Yahoo Buzz. Use your audience on your blog, Facebook, and Twitter to promote the contest.
As an additional offering, they may also provide a workflow functionality to help companies not only track the buzz they are interested in, but also follow up and respond. The first is a keyword/buzz-based, volumetric analysis.