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  1. Facebook Custom Audiences: 7 Strategies Marketers Can Start Using Today

    This advanced form of Custom Audience retargeting helps you map the buying intentions (Google and Bing search history) of website visitors to their potential lifetime value (audience DNA), and then serve relevant ads to them on Facebook based on...

  2. Bing vs. Google: A Search Engine Taste Test (Of Things To Come?)

    When Bing started integrating Facebook data in their search results back in May I got excited (and after 12 years of doing this … that takes a lot). Perform the same search on Bing and because they use Facebook to pull such data, I get two listings...

  3. Wajam Social Search Now Includes Shopping.com Product Recommendations

    Now users receive both social recommendations and shopping comparison data wherever they search, including on Google, Bing, Amazon, eBay and more. You can see Wajam social recommendations on the right of the browser for this user on Bing.com:

  4. Top 5 Trends for Search & Social Media Marketing in 2012

    Mainstream Organizations Adopt Marketing Automation s social signals were integrated into Bing search and Google+ emerged with native integration into Google search. The past year saw many new developments in online marketing, including evolving...