The format of choice has been chronological feeds, such as Facebook's News feed and Foursquare's Explore. Facebook's Graph Search will have the relevance – and a strong form of relevance governed by the aggregated sentiment of friends.
A story that reaches a consumer who is looking at his or her Facebook news feed on an iPhone while riding the bus to work is a very different opportunity than one where the content reaches a dad who is sitting on his couch with the TV on while...
Facebook Expands Promoted Posts Option To ‘Everyone’ – AllFacebookAdmins can now promote a post to "Everyone on Facebook," which includes the people who Like your page and their friends. YouTube for iOS gets access to live streams, My Subscriptions...
If you triangulate Facebook's moves with Nearby/Local Search, Graph Search, and mobile news feed ads, there's an opportunity to connect buyers and sellers in locally relevant ways. In other words, Google's use case has clear commercial intent for...
According to a recent study, 70 percent get most of their news from friends and family on Facebook and 36 percent get most of their news links from friends and family on Twitter, with more of the Twitter crowd using a smartphone.
As promised, Facebook’s news feed is evolving to feature larger photos and multiple feeds that are designed to reduce clutter. Inside Facebook has a good compiliation of what the various Facebook ads will look like in the new look Facebook news...
It's unclear yet what features this News Feed update will bring, but as always with Facebook redesigns, expect it to be met with complaints from friends threatening to boycott the service because they liked it the old way and can't figure out how...
Ads are placed in the News Feed of users targeted by the advertiser who are notPage fans or friends of fans. News Feed* News Feed The News Feed report will provide data for ads that are placed in a user’s News Feed.
The rest are sorted by a variety of Facebook signals that includes mutual friends. It started with a News feed that answered the question "What is going on with people around me? Results are composed of several panels of friends, resembling Google...
Collections can be discovered in News Feed, and people will be able to engage with these collections and share things they are interested in with their friends. The company said that the Collections feature would allow users to tag products and...
The argument for automatically posting to user’s activity feed is simple: friends of the user will see the feed and instantly be exposed to the brand, which can go a long way in accelerating adoption rate.
Here, a real-time news feed will appear with all the latest activity from people at the show. This will then be added to your profile and will also appear on your SES San Francisco 2012 Activity Feed (see point 6).
Here, a real-time news feed will appear with all the latest activity from people at the show. This will then be added to your profile and will also appear on your SES San Francisco 2012 Activity Feed (see point 6).
Not only does a Shopcade presence help boost sales, but the exposure can bolster other social stats like Facebook likes and Twitter followers; when consumers see products recommended by their friends and contacts, they’re more likely to start...
The 21-page report focuses on the impact of branded earned and paid media exposure on Facebook Fans and Friends of Fans, with data and analysis from comScore Social Essentials and AdEffx as well as Facebook Insights.
This particular test is simply to gauge people's interest in this method of sharing with their friends," according to Facebook spokesperson Alex Hollander. The end user may well find it to be a very useful tool to gain visibility for messages that...
When a Facebook user claims an Offer, his or her friends will see an ad in their news feed. The deals will be distributed to an advertiser's likes/fans in the news feed on the social site. Facebook is rolling out its Offers marketing platform to...
People don't rely just on Google search anymore but more on their friends and network to make recommendations and see what products or services they like. You can import your RSS feed from your blog, bring in your Twitter stream, display your...
Integrating Facebook Connect to mobile applications is a key way of generating free advertising via the news feed. Developers can get people talking about their app with Facebook friends directly on their platform and increase engagement for the...
When a deal is claimed by a Facebook user, his or her friends will see an ad in their news feed. The Offers will be distributed to advertiser's likes/fans in the news feed on the social site. In other Facebook news, the social network has made its...
