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  1. Content Is King in SEO, But User Signals Are Also "Crucial" [Study]

    Facebook signals rank number one, followed by Google+, Twitter, and Pinterest, Searchmetrics says. In addition, Searchmetrics says the quantity and quality of backlinks remains crucial because new features have been revised to improve the quality...

  2. Gamification in Marketing: Lessons from the Khan Academy Website

    A registered non-profit, it is supported by the likes of Google, the Bill Picking Up Steam” badge worth 100 points, which you can share with your friends via email, Facebook, or Twitter. When they achieve milestones, they are invited and encouraged...

  3. Top 3 Ways SEO and Social Can Work Together to Make Each Other Insanely Successful

    You then research on Facebook the right demographics who would most enjoy and thus best respond to the content. See below an example of the growth in likes as well as reach: For example, if the community manager knows that an upcoming SEO special...

  4. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    Facebook Announces Cost-Per-Action Bidding – Marketing LandAdvertisers can now do CPA bidding on page Likes, Offer claims, and link clicks. Facebook tests larger photos and icons to increase the prominence of links – Inside FacebookNew link format...