Jenkins went on to discuss some potential uses of your email database with features like Facebook Custom Audiences. For example, on Facebook if you log in or open an account, you have to use an email address.
The hype around Facebook and social media in general, appears to have dulled the senses of marketers and brand managers. Facebook, Google+, LinkedIn, Twitter, Pinterest, Foursquare, and other social platforms are continually developing features to...
B2B marketers who turn to Facebook as a social media tool need to heavily engage in target and organizational groups and pages. Facebook, Twitter, LinkedIn, Google+, and YouTube each offer B2B marketers value.
What is being done to detect and remove results from larger sites when they don't have unique content that is relevant to a query (e.g.yelp.com results with no reviews, Facebook "business" pages that weren't actually created by the business)?
Additionally, Facebook has the best insight on top-level and granular audience size by region. They present this data via the Facebook Ad Creation Tool. Map these need states to keywords, personas, and pages as you develop content.
Facebook tests larger photos and icons to increase the prominence of links – Inside FacebookNew link format test features bigger photos, no headline/summary, and domain-specific icons in bottom right corner of a post.
Don't include any content that may be deceptive, misleading, infringe on anyone else's copyright, or violate Facebook's Pages Terms. Use this guide to help you improve the quality of images you upload and display on Facebook, by using the right...
Google+ does have a more robust set of features than Facebook or Twitter. In Guy Kawasaki’s book, "What the Plus", he asserts “…Google+ is to Facebook and Twitter what Macintosh is to Windows: better, but fewer people use it.
Get creative and add news feeds from Instagram, Tumblr, and Facebook to the online newsroom. But today, as search continues to grow, thanks to social media, the search results pages include not only blue links, but also blogs, video, images, news...
While initially confusing, everyone has settled into the new Timeline Facebook brand pages rolled out early in the year. Bing was especially proud of their ability to integrate social activity (Facebook) into the SERPs, an important feature they...
As an in-house SEO, you can work closely on your Facebook brand pages to ensure that all pictures, posts, etc.are tagged correctly and optimized for search. Facebook just announced a major social graph search feature this week.
Basic SEO for Facebook Fan Pages The Graph Search algorithm will serve results based on several “features” – things such as connections, Likes, check-ins, and every other piece of data Facebook has collected about your business.
Owned media: This efers to location pages, mobile location pages, Facebook pages, Twitter accounts, Google+ Local pages, YouTube channels, etc. Pile these on top of managing a multi-faceted social presence that includes Facebook, Google+ pages, and...
The new look of the company pages has striking similarities to Facebook's timeline and Twitter's new timeline-like page image, particularly the new space for a larger image intended to make the pages more visually appealing.
Shopping is inherently a social experience, and what could be more social that Facebook? Use Facebook's Open Graph to get Referral Traffic and Increase Engagement So to get you on that path of delivering exceptional experiences, here are 10 tips...
Since Facebook rolled out their advanced post targeting a few weeks ago (to pages with more than 5,000 Likes), brands have had the chance to provide a richer experience to their fans than ever before.
As the video above shows, it appears Google has taken a page right out of Facebook’s book with one new feature – a new “Timeline”-inspired cover photo for profiles. Is the new Google+ UI going to appeal to more users and help them draw some share...
He compared the new Facebook brand pages to Pinterest, a site that's been lauded in the industry lately for its sticky nature. Creative Ways to Use the New Facebook Brand Pages New Facebook Brand Pages Guide: Everything You Need to Know
Still, the information posted to Facebook Brand Pages is generally public so while they are not a part of the program, they are one of the sites being tracked. This presents obvious issues for some, like Facebook.
Twitter plans to go the way of Facebook, opening their platform up to developers to create “experience” apps for Brand Pages sometime this year, says Advertising Age. By its very nature, though, Twitter sends users outside the platform with most...
