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  1. How to Create Effective Content to Help SEO & Sales: 3 Top Ideas

    It got thousands of shares on Facebook and Twitter, and worked incredibly well to drive people to the Mint website. They did a brilliant job with their Super Bowl ad that not only effectively showcased their different search features, but had an...

  2. Facebook Home Hits 500,000 Downloads, Getting Negative User Reviews

    Despite mostly negative reviews from users, Facebook's custom Android user interface Facebook Home has surpassed 500,000 downloads. According to Evans, Facebook Home passed 500,000 downloads from the Google Play store on Sunday, noting that the app...

  3. Social Ad Revenue Forecast to Hit $11 Billion by 2017 [Report]

    Campaign options such as Twitter Promoted Tweets and Facebook Sponsored Stories will lead to advertisers rethinking their campaign strategies, according to the study. The frequent use of Facebook and Twitter on mobile devices will lead the sector...

  4. New Targeting & Tools for Small Advertisers on Twitter

    Self-service platforms like Google and Facebook have a lot of great features, so the bar is high," adds Schumacher. In addition to targeting by device or platform, brands can direct their promoted tweets to users based on gender, interests they...