Social intelligence company Syncapse set out to answer why people become Facebook fans in its latest study and what the value of a fan is to a brand. The research found 78 percent of a brand’s Facebook fans have already engaged with the brand's...
Fans Add to this the emphasis of Google, Facebook, LinkedIn and other social networks on data shared by individuals, and you have the key to the data kingdom. These include social giants Twitter, Instagram, Facebook, LinkedIn, Pinterest, etc.
Gaz Copeland: It should be easy to produce content based around sports teams or individual stars, if not targeting them personally with the egobait, targeting any fans or fan communities. These posts will more often than not be shared on Facebook...
As part of PinLeague you can also gain insights into your Fans for free! Even though Pinterest can't yet compete with Facebook, it is growing exponentially and in three short years is now one of the top six largest social media networks, alongside...
PR professionals and those managing the reputation of companies know well that social media is the core tool for building rabid fans around a brand and then protecting that brand. This is obvious in LinkedIn, but there are also less obvious, but...
The brand may aggregate many fans, friends, and followers on social media. Facebook, Google+, LinkedIn, Twitter, Pinterest, Foursquare, YouTube, and every other social platform each have unique terms of use designed to support the business they...
Provide interesting content or insider deals and promotions for your social media fans. He goes on to say, "these are the kinds of social media programs that would count as social-referred visits and conversions, such as Twitter offers, links to...
This makes it easier for fans and followers to repin your images. Be sure to insert Pin It buttons throughout your website, on your blog, Facebook page, Twitter feed, and display ads. At the end of last year, Pinterest introduced business accounts...
You need a strong plan for publishing great content, promoting that content, and then engaging with your fans. Takeaway: Engage your fans, analyze your Page insights, and ensure you are providing high quality and relevant content.
The key is to not bombard fans with too many posts, as Facebook news feed optimization often penalizes for this. Is Facebook blue the new black for community managers? Social dashboards indicate Facebook marketing fashion changes by the season.
Fans of beheadings have indulged themselves on Facebook's webpages, according to the BBC. Facebook has confirmed that it will remove videos of people having their heads cut off. Facebook users do not limit themselves to videos of cats falling on...
The office supplies chain struck link bait gold with their genius, cheekily‐named ElfYourself animated Christmas cards, earning fans such as Ellen DeGeneres. It got thousands of shares on Facebook and Twitter, and worked incredibly well to drive...
We even created an entire microsite called iAcquire Tweets to capture a unique mix of mentions, and brand fans. They present this data via the Facebook Ad Creation Tool. Additionally, Facebook has the best insight on top-level and granular audience...
In person, you'll see him engaging with fans and taking pictures of those taking pictures of him. I asked Kawasaki about his take on the fact that it's still not been widely adopted like rivals Twitter, Facebook, and LinkedIn.
Standing alone, it must make sense to your fans. However, on the rest of the site and in Newsfeeds, your profile image should be recognizable to fans. If you have a custom app for fans, the favicon on the side of their Newsfeed will display at just...
Occurring every spring, March Madness is the one time during the year when the public becomes fanatical over Division I college basketball finals wherein brackets are completed, bets runs rampant, and anxious fans gather to watch the games and...
Now in 2013, Tourism Australia has the most popular destination page on Facebook, with more than 4 million loyal and highly engaged fans. Fans are invited to submit images of Australia via the Photoboard app on Facebook.
Local fans should never be greeted by a blank Facebook page. Social media management can be problematic for businesses of all sizes but is arguably most complicated for large multi-location brands, particularly following the advent of Facebook...
Facebook Deals (Facebook Deals also have potential virality by inviting vetted Friends of Fans to participate in deals) If you're a small local business, having a Google+ Local profile is imperative to putting your brand – quite literally – on the...
Orabrush is one of the top subscribed sponsor channels on YouTube – just behind brands like Apple, Red Bull and Old Spice – and has more than 340,000 Facebook fans. It was retold at SES San Francisco 2011.
