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  1. Forget Big Content – Small Content Is Critical to Search Success

    To understand that in greater detail, one of the very best ways of getting a view of exactly which subjects your audience gets most excited about is to look at interest data from the social graph – or from Facebook's treasure trove to be more exact.

  2. Video Helps Persuade 73% of People to Buy a Product or Service [Survey]

    Then, Animoto's technology does the editing work and in minutes your video is ready to place on your website and share via email, Facebook, Twitter or a link. The data shows that there's a real power in business videos to help people make confident...

  3. Local SEO & Listing Management: A Blueprint for Multi-Location Brand Success

    Claim and manage your listings on major social networks like Google+, Facebook, Yelp, and Foursquare. If you're still unfamiliar with structured data, get yourself up to speed. Although structured data isn't a ranking factor (meaning all other...