When people learn about FBX for the first time, they're often surprised to discover that Facebook doesn't offer up any of its data. With "social intent data" Facebook can only target users with information they share very consciously.
Facebook usage data reveals just how ‘depressingly stereotypical’ your life probably is – VentureBeatWolfram|Alpha studies people on Facebook, apparently finds them boring and stereotypical. Facebook replaces ‘brand resource center’ with new...
He adds that social ad platforms including Facebook Exchange are taking budget from other ad exchanges and networks. The report is based on aggregate data from approximately $3 billion worth of campaigns managed annually through Kenshoo.
They present this data via the Facebook Ad Creation Tool. Additionally, Facebook has the best insight on top-level and granular audience size by region. Define Need States: Use the survey process, in-house questionnaires, and other customer-related...
More than 33 billion video content views occurred during the month, with Google generating the highest number at 11.3 billion and Facebook reaching its all-time high of 558 million. In March 2013, Google sites, driven primarily by video viewing at...
Social optimization and authority building: LinkedIn, Pinterest, Twitter, and Facebook all have optimization strategies that work and can be employed synergistically. Vendors like UBL can be a real help here by providing bulk management and...
Learn fast, fail fast”, said Slaby as he referenced a phrase Facebook is said to use: “fail harder”. So simple, but not how data models and enterprise systems are typically designed,” Slaby said. Analysis of performance using quality data is...
When it comes to social media, Facebook, Twitter, and Google+ dominate the conversation. Having a strategy that include multiple social media platforms, not just Facebook, Twitter, and Google+, helps many brands and marketers reach a wider audience.
chose Twitter; 82 percent LinkedIn; 77 percent YouTube; 71 percent Facebook; and .at 36 percent, Google+. Facebook tests Graph Search ads and debuts CPA bidding. Facebook Tests Its First Graph Search Ads, But They Aren’t Targeted To Your Queries...
Looking at Facebook usage specifically, it's staggeringly huge (20 percent of all pageviews are on Facebook): percent of users' time spent on News Feed million photos uploaded daily billion Likes every day million pages with 10+ Likes million...
Also, there is their partnership with Facebook. Because at the time, The Google AdWords API terms of service specifically forbid "co-mingling" of AdWords data with third party services. The API terms were one of the points of the hearing and as a...
Released in open beta today, Unruly Analytics is based on the company's proprietary technology, which has tracked seven years' worth of historical video sharing data across YouTube, Facebook, Twitter and the blogosphere.
Facebook is combining what it knows about its users’ behavior and activities on Facebook and off, with the help of data brokers like Acxiom, Datalogix and Epsilon. With this latest change to its arsenal of ad products, Facebook is trying to gain...
Facebook dominates the social referrals but Twitter is three times more likely to refer to a video than other types of content. For publishers, Facebook-referred traffic improves video completion rates.
Facebook page or Twitter stream), and should be a key component on most landing pages, with the caveat of audience vs.social platform. For pages with images, is there an option to share on Pinterest, Facebook, and Twitter?
Sharing new data and stories about U.S.small businesses on Facebook – Facebook MarketingFacebook reports there are more than 2 billion connections between local businesses and people; in an average week, there are over 645 million views of, and 13...
One firm that offers a unique approach to a person's digital afterlife is Facebook. Google has introduced the Inactivity Account Manager to let users opt to delete their data upon their death. The Inactivity Account Manager allows users to have...
What do Facebook, Google+, and LinkedIn all have in common? Facebook uses a proprietary system called EdgeRank to determine who sees which posts. To seamlessly share your content via any channel, it should have the meta description, a tweet, and a...
Facebook Ads are the hot topic these days (well, other than enhanced campaigns). John Lee, Clix Marketing and SEW contributor, spoke on A Friend of a Friend: PPC for Facebook. With the tracking, optimized CPM has evolved to include off Facebook...
Facebook Deals (Facebook Deals also have potential virality by inviting vetted Friends of Fans to participate in deals) Generally, a structured citation has the schema.org mark-up, which allows the search engine spiders across Google, Bing and...
