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  1. Last-Minute SEO - Here Come the Holidays!

    Not that many years ago we had quite a few of these things called search engines, but today we are primarily referring to the "Big 3": Google, Bing, and Yahoo in that order, with a small, but growing percentage beginning to use Duck, Duck, Go.

  2. 130 Questions to Ask When Choosing a Local Search Automation Tool

    How do we report issues with information being listed on search engines like Google, Yahoo, and Bing? What mapping solution(s) (Google, Bing, OpenStreetMap, etc.is [VENDOR NAME] integrated with? Does [VENDOR NAME] offer integration with Facebook?

  3. SEO & PPC Q1 2014 Trends: '(not provided)', Mobile & Bing Ads All Grow [Reports]

    In fact, spend on Bing grew 60 percent YoY, according to The Search Agency’s data. Bing is beginning to represent an increasingly appealing alternative to Google because of its less competitive bidding environment (lower CPCs) and increasingly...

  4. Facebook Custom Audiences: 7 Strategies Marketers Can Start Using Today

    This advanced form of Custom Audience retargeting helps you map the buying intentions (Google and Bing search history) of website visitors to their potential lifetime value (audience DNA), and then serve relevant ads to them on Facebook based on...

  5. Future of Search & Content Marketing: Expand Your Mindset

    And it’s not just the Google or Bing search engine you should be thinking about as a local merchant. People have specific needs when they search, MacGurn said, and Google and Bing aren’t always the first place they go to get that information anymore.