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  1. SEO in the Age of Apps: Diversifying Your Mobile SEO Strategy

    But overall, it's consistency and engagement that will influence the success of your content via Facebook mobile and all the other apps it feeds – publishing regular posts, encouraging likes, and maintaining a consistent and positive level of...

  2. Driving Consumer Insights With Mobile Analytics

    Keep in mind these are not true mobile apps, rather they're actual web pages that are wrapped around what look like mobile apps. Measuring Mobile Apps So now getting in to measuring mobile apps in Google Analytics (GA), Craver mentioned they have...

  3. Extending Your Google Analytics Functionality With the Application Gallery

    Like most modern software, Google Analytics has apps. The official Google Analytics App Gallery hosts extensions and third-party apps that integrate with Google Analytics. Not all of the "apps" are – strictly speaking – add-ons applications to...

  4. Social Retail: Finding, Engaging & Cultivating Today’s Connected Consumer

    While the apps in market are still in the early days, the facts about mobile device and PC use while consuming entertainment are undeniable.percent of tablet owners and 88% of smartphone owners in the U.S.use them while watching TV (Source: Nielsen)

  5. Superfish Debuts ShapeRank for Visual Search; Near Matches More Exciting Than Exact

    With the explosion of visual content orientated apps and social networks such as Instagram and Pinterest, visual search seems to be back on the agenda. In a phone conversation, Joe Dew, Head of Product at Superfish, told Search Engine Watch that...