If you're advertising an iOS mobile app on premium networks and several publishing partners to drive app installs, you can't just append a tracking parameter to a URL to track and attribute the app performance across several sources.
Everyone using Facebook's mobile app has a mechanism for researching and checking into a place called Local Search (on iOS) and Nearby (on Android). Users can also rate places they checked into by using Nearby in their Facebook mobile app (now...
Of the top 100 grossing apps from the iOS and Android in the last week of Q1, about 40 percent of them used our mobile app install ads," she says. COO Sheryl Sandberg also highlighted the success of Facebook's mobile app install ad product.
YouTube for iOS gets access to live streams, My Subscriptions feed, video queuing for TV playback, and more – The Next Web Now playing: Twitter #music – Twitter BlogTwitter teams up with iTunes, Spotify, and Rdio for launch of new music discovery app.
So if you're building an app for an iOS, Android, Windows Phone or whatever, it won't usually be written with HTML and CSS, but rather Objective C, Java or some other higher-end coding languages.That said, there's a way to "cheat" this by using...
Google Updates Search iOS App With Minor Bug Fixes, Still No Sign Of Google Now – TechCrunchMinor bug fixes and improved voice search. IDC: For Mobile Advertising Networks, Era of Dominance Is Over – IDCMobile ads to hit $7 billion this year; $2.8...
Facebook calls out ‘Local Search’ on iOS – Inside Facebook Nearby renamed Local Search on iOS. When it comes to global smartphone share, Android leads at 51.2 percent, followed by iOS at 43.5 percent, and Windows at 4.1 percent, Kantar Worldpanel...
Facebook began reorganizing its business last year to be “mobile first,” and its revamped iOS app was the first step in that direction. Facebook Home, an app and series of core services integrated into select Android devices, will be preloaded on...
Google has announced improved search and sharing features for its Chrome browser running on Apple's iOS smartphone and tablet platform. For iOS users, the addition of the omnibox search function to the mobile browser lets users search for keywords...
Developers building apps for Android, iOS, or the web can now add a feature enabling users to sign in to apps outside of Google with their existing credentials, simplifying sign-in for users. This will give us great insights on the behavior and...
Mobile Payments for physical world purchases, via iOS based mobile hardware. This could surpass $1 billion in mobile revenues, driven by sponsored stories and other forms of native advertising it develops, such as app download ads.
The NRA has also very recently released a target-practice shooting app for iOS that allows the player to act is if they are in a shooting range. The very first ad titled "Batman Tragedy: What Now" receives approximately 19,000 unique hits per week...
You can download the Izik app for both Android and iOS 6 devices. Sorry, iOS 5 users, no native app for you. The app itself is a web browser. When you click a result link, the page will open within the app.
Facebook's Pages Manager app had been available on Apple's iOS for some time, allowing Page administrators to edit their pages. Facebook has ported its Pages Manager app to the Android operating system.
The new app, Facebook for Android 2.0, sees the social network ditching HTML5 in favour of native code, just as it did with its IOS app earlier this year. Facebook released a native app for Android devices on Thursday, which it claims is "twice as...
In this test, we will be working with a small number of ad exchanges to help serve these ads on iOS and Android. These ads will be standard mobile ads that may point to the app store or a mobile website.
This could potentially be much better than the mapping app it has now, as it wouldn't be held back by iOS firmware update cycles. And even within iOS, bet on Google to launch a third-party mapping app, just like it did with its YouTube app this week.
Like the Android version of the client, the iOS app has been written by Google specifically for Apple's hardware specifications. The Google+ application, which will be made available for free on the iOS App Store, will also bring the introduction...
The most recent changes brought new swipe navigation to the Google+ Android and iOS apps. Another development announced with the Google+ tablet app is Google+ Events. After announcing the project last year, Google+ finally has its own app...
I'm very proud of our recent accomplishments in our platform and mobile products, from Open Graph and App Center to Facebook Camera and our iOS integration. Facebook's Chief Technology Officer has announced his resignation from the company.
