An event can be an app install, repeat app launch, level completion, in app purchase, etc. If you're advertising an iOS mobile app on premium networks and several publishing partners to drive app installs, you can't just append a tracking parameter...
The mobile app for Twitter and ability to tweet 24/7, as many social media marketers do, is easy to do. Facebook, Twitter, LinkedIn, Google+, and YouTube each offer B2B marketers value. Facebook Facebook, the 800-pound gorilla, is certainly the...
When a user checks in to a place via their Facebook app, Facebook obviously knows this. Users can also rate places they checked into by using Nearby in their Facebook mobile app (now called "Local Search" on iOS).
Whether you're doing it through RavenTools, Hootsuite, SproutSocial or another app – you need something that's going to let you share content when you have time without turning your feed into a firehouse.
You can cross promote the videos by embedding them on your blog, you can promote the presentations on LinkedIn via their presentation app, you can put up the podcast on iTunes and other channels, and you can put all this content on social networks...
COO Sheryl Sandberg also highlighted the success of Facebook's mobile app install ad product. Of the top 100 grossing apps from the iOS and Android in the last week of Q1, about 40 percent of them used our mobile app install ads," she says.
Google Crashes Facebook Home’s Easy Updating Party, Now Requires All Play Apps To Be Updated Through The Play Store – TechCrunch"An app downloaded from Google Play may not modify, replace or update its own APK binary code using any method other...
Apps integration: Including a review of emerging app-based traffic sources relevant to the line of business shows strategic thinking. Developing an API or reaching out to app developers may not generate a lot of revenue, but it moves you up the...
According to Evans, Facebook Home passed 500,000 downloads from the Google Play store on Sunday, noting that the app had gone from the "100k-500k" downloads category to "500k-1m". Despite mostly negative reviews from users, Facebook's custom...
Now playing: Twitter #music – Twitter BlogTwitter teams up with iTunes, Spotify, and Rdio for launch of new music discovery app. Android PoliceGoogle Glass companion app has some interesting finds. Windows 8 App Refresh – Bing Search BlogBing News...
So if you're building an app for an iOS, Android, Windows Phone or whatever, it won't usually be written with HTML and CSS, but rather Objective C, Java or some other higher-end coding languages.That said, there's a way to "cheat" this by using...
This comes soon after the Comscore/Neustar/15Miles study that showed Facebook has the second largest app usage for local search, behind only Google. On the user side, Facebook is back and forth on Places, check-ins and other location features.
If you have a custom app for fans, the favicon on the side of their Newsfeed will display at just 16 x 16 pixels. This gives your app a fixed width of 760 pixels. Smart marketers have known the way to a fan's heart is through their eyes for some...
The report of growth for mobile social advertising revenue comes as Facebook begins to roll out its Facebook Home app. Campaign options such as Twitter Promoted Tweets and Facebook Sponsored Stories will lead to advertisers rethinking their...
IDC: For Mobile Advertising Networks, Era of Dominance Is Over – IDCMobile ads to hit $7 billion this year; $2.8 billion spent on mobile search ads (up from $1.6 billion in 2011) and Google dominates with $2.166 million in revenue; Facebook was...
Other studies show that automating with a third-party app can decrease exposure by 70 percent. What do Facebook, Google+, and LinkedIn all have in common? Meta tags send the right image and summary in Facebook and Google+ posts.
Fans are invited to submit images of Australia via the Photoboard app on Facebook. In order to facilitate story-telling, Tourism Australia allows you to find places in Australia that your friends have visited using the Discover app on Facebook.
Quick stats about local mobile use: percent of mobile search is local.percent of local searches result in purchases.percent of smartphone shoppers use a GPS/mapping app to find a retail location. Facebook Deals (Facebook Deals also have potential...
For example, Orabrush created a Bad Breath Detector app for the iPhone. The video promoting the app has more than 1.8 million views and drove more than 300,000 downloads. Orabrush is one of the top subscribed sponsor channels on YouTube – just...
Google search has technical issues listing iTunes app pages – CNET App rankings suffered as Google had some technical issues fetching iTunes pages. Ads Manager: Making it Easier to Track Campaign Performance – Facebook Studio Blog
