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  1. Facebook Update Targets News Feed Spam: Posts 'Explicitly' Asking for Likes, Comments, Shares

    Facebook specifically cites Pages that are sending users to a page full of ads instead of a photo gallery, for instance. But as Facebook continues to make changes and evolve, they they keep reducing the visibility of businesses and their Facebook...

  2. Google Improves GDN Targeting With Bizo Audience Segments

    Even networks such as Facebook and Twitter have email level targeting that can ensure impressions are delivered to the correct audience. While behavioral targeting, lookalike modeling and content based targeted can help get your ads in front of you...

  3. Crush Content Marketing in 2014: 5 Outside-the-Box Techniques That Get Results

    Love 'em or hate 'em, BuzzFeed and its "Facebook crack" counterparts are generating obscene amounts of traffic. And just like in Facebook's early years, early adopters will reap massive rewards. And Neil Patel noticed that 1,500-word posts...

  4. Facebook Custom Audiences: 7 Strategies Marketers Can Start Using Today

    That same marketer could build rapport and reduce churn with existing customers by using Facebook ads to update them on new blog posts, whitepapers, and customer events. Custom Audiences allows marketers to retarget Facebook users who earlier...

  5. Global Mobile Advertising Opportunities: Brazil. Russia, India & China

    Retailers have begun marketing campaigns on mobile social media now along with their desktop based Facebook campaigns. Another advantage that Chinese mobile advertising offers in comparison to other types of advertising is the ability to distribute...

  6. States Legalize Marijuana, But Google, Facebook, Twitter Just Say No to Pot Ads

    However, Facebook, Twitter and Google have all rejected geo-targeted pot ads, although they did say that they will continue to review their advertising policies. Despite their willingness to review their advertising policies, it's highly unlikely...