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  1. States Legalize Marijuana, But Google, Facebook, Twitter Just Say No to Pot Ads

    Google, Facebook, and Twitter have all gone on record saying that they will not allow sponsored ads, posts or tweets that promote the purchase or use of marijuana. However, Facebook, Twitter and Google have all rejected geo-targeted pot ads...

  2. The 2014 Super Bowl Commercials Just Kicked Off

    In fact, the top 10 most shared ads from Super Bowl 2013 generated a total of 10.2 million shares across Facebook, Twitter and the blogosphere – an 89 percent increase from 2012 (5.4 million), and a substantial uplift from the 355,325 shares the...

  3. 5 Social Media Advertising Trends to Watch for in 2014

    Facebook Video Ads However, I fully expect this testing to expand and for video to play a bigger role in Facebook ads in 2014. Since then Facebook and LinkedIn have followed suit with newsfeed ad units that have boosted ad engagement and click...

  4. The Buzz on Search and Social Signals: Building Informed Cross-Channel Strategies

    Advanced technology platforms can drive dynamic ad creation based on demand and intent signals from search, to automatically create ads on Facebook for products that are performing best on Google. For instance, you may find that some of your...

  5. 4 Google Changes and How Online Merchants Can Adapt

    Send consistent business information to Google (as well as other search engines), and social profiles (Yelp, Facebook, Zagat). Google added local availability and local storefront features to Product Listing Ads, broadening online search...