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  1. How the Mobile Shift Will Affect Paid Search and Social Advertising Efforts

    When I wasn't searching and shopping on my device, I was checking in on my social media accounts to post photos and wish my friends a happy holiday. Google's response to the evolving multi-device world was a step to better align its advertisers...

  2. 9 Things You Must Update When Moving Your Business Location

    Tell Community Partners and Friends That You've Moved I always recommend clients make sure each employee has a sheet with the normalized name, address, and phone number (NAP) for the business that they are required to use whenever they create a new...

  3. Twitter Speak From @ to Z – Terms & Definitions

    It works well if you want to create different lists for different subject matters or with different groups of friends. You can call them friends or connections, but "followers" is the most used term. Simply visit TweetDeck.com and sign up for an...

  4. The New Inbox: The Intersection of Email, Mobile & Social Marketing

    Jenkins went on to say that the only thing that's more important than influencing consumers via email when it comes to purchasing on mobile devices is your friends. For example, on Facebook if you log in or open an account, you have to use an email...