After you've installed WordPress and covered the basics of improving WordPress for SEO and the user experience, it's time to go a bit deeper. When installed, an extra option is added into each widget where you can define exactly where that widget...
Yelp has remained a leading review site for local businesses for quite some time. After you've claimed your Yelp listing, it's time to optimize that listing by filling in all of the information possible, uploading photos, and utilizing social...
These shoppers are most likely your exploratory buyers, with a little extra time, where easy navigation and visual design elements that create a "fun" experience are important. This means that your inventory information should be as close to real...
Repurpose evergreen content so that its value extends far beyond the time it takes to create it So for our “yoga for new moms” example, the posts could be about the benefits of yoga as a post-natal exercise, what specific exercises/position you can...
When you offer something to accompany the press release, an extra reason to engage the visitor you create a deeper user experience and create additional assets for linking and sharing. Time it Right I remember the first time I used a press release...
This seems like a big extra step, but this process will allow you to get internal buy-in for important things like layout, features, and calls-to-action. Time spent looking at competition and other categorically relevant sites is time well spent...
If they've taken a fraction of your overall account management time to look after, but delivery non-trivial spend and revenue, then they deserve the extra time. Google Shopping's vertical product-specific results were later shifted to include only...
By the time you returned, a ton of links had increased your client's search rankings. They're not easily built, but the extra effort is worth it since they won't be discredited. It takes less time to create a good, sustainable link than it does to...
Remind your writers each time that you'd like a description as well as their main body content. While this isn't bad, it can waste time on a repetitious action. Since your content team is already creating and drafting, especially in the case of...
It's time to come back to life and shoot some extra energy into what you're doing. It's that time. If you haven't checked recently, the time to check is now. Have you taken time to assess where you've gained favor, where you've lost it, and what...
After eight amazing years, it is finally time to review everything that has been uploaded to our site and begin the process of selecting a winner. And now it's finally time to pick the winner, the YouTube Blog announced.
It takes time to build a good partnership together. I would tell detractors that over time relationship building will lead to attract more of the engaged customers who are loyal to the brand and in the end will stay with the product, tell their...
Better to commit to a weekly post and throw in an extra one if a hot topic arises than to start with a daily blog post and find you don't have the time and just do them sporadically when you can. Now let's say I'm a traveler visiting a city for the...
And to make matters worse, sometimes you might find the extra tags are empty or malformed. Imagine you spent a lot of time performing keyword research, optimizing title tags, etc. The extra embedded script code could be slowing down your pages...
You’re almost guaranteed to see results in either a boost in rankings (extra text helps it rank for a broader basket of keywords and there’s the QDF factor), longer time on page, more unique visits to the page, or all of the above.
Every time someone follows Vsnap on Twitter, community manager Trish Fontanilla sends them a video recognizing them and saying thanks. It’s time to push your video marketing to the max. The same way the “extra footage” holds people in theaters...
This ensures that a Twitter user can click to see the picture – without having to leave Twitter – and also see the URL link and call to action at the same time. For example, I hate linking out to Instagram every time I want to see a picture then...
In conjunction with social media’s impact on content discovery, the smartphones and tablets we carry around with us have expanded the time and spaces in which we read, watch, and share this content. The net result of these changes is that we have...
Currently, AdWords campaigns support a bid adjustments based on time of day (for example, you can bid down during hours when your store will be closed). Bizarrely, they actually charged advertisers a dollar extra per call to use these features.
Pivot tables save advertisers time in reporting because to add new data as it populates simply copy and paste the new data in and refresh the table. Facebook users log on a lot and spend a significant amount of time each session, which means lots...
