SEO News

Exposure Ses Program Team

  1. Stopped Buying Links? Here are 3 Better Ways to Use That Budget

    The practice of optimizing all content on a website in order to promote increased universal search exposure is one of the most important tactics for SEO going into the future (see this short video interview from SES in 2010).

  2. SES San Jose '09 Session Pitches - Now Open

    Please note that proposed sessions may be channeled into a panel format in order to give exposure and analysis of a wider variety of speakers and approaches. SES Program Team is currently accepting pitches for new and compelling sessions that have...

  3. Setting Expectations for Search Engine Optimization

    There's also something to be said for the added exposure and the increase in direct traffic (people typing in their branded keywords or company name to find them). How many times, when it came time to renew an agreement, did the client forget about...

  4. The Power of Link Building and Public Relations

    Taking the brain drain example, it is important to maximize media exposure to gain those links. When a fire or other life-altering event strikes, use that event as a vehicle to help your community and gain public exposure at the same time.

  5. The Search Engine Update, June 17, 2002, Number 127

    Finally, the pyramid was capped by banner ad spending, offering tons of traffic and great brand exposure but at a huge price. While they may be using the program, the audience did have one big complaint: minimum bid amounts based on the US market.