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  1. SEO Is No One-Trick Pony

    To me, it is impossible to claim that you are an expert at SEO if you aren’t deep into analytics. One very common practice for us is to set up alerts for our clients using HARO, to identify opportunities to contribute to pieces that are being...

  2. EU Commissioner Hints at YouTube Probe After Google Investigation

    Expert staff will look into these and possibly future allegations for quite some time. The Google investigation has been going on since 2011, with the European Commission (EC) rejecting multiple proposals for search concessions from Google.

  3. SES Atlanta is Just 3 Weeks Away: Learn Top SEO & Paid Search Tactics, Tips & Tools

    An important part of this is having good representation from local practitioners as well as outside expert presenters to provide a well balanced view of the issues. SES, the original search marketing event, makes its triumphant return in Atlanta in...

  4. SEO vs. SEM Timelines: A Medical Analogy

    The frustrating part is when the doctor (or SEO expert) finds out that the medication wasn't taken as prescribed. Marketing directors and search engine optimization (SEO) consultants are often questioned by their bosses and clients about the...