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Experiments

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  1. AdMob Now Has Google Analytics Integration, Tag Management for Content Experiments

    Secondly, they have added new tag management integration with content experiments. AdMob has added tag management for content experiments, which gives more tools for in-app purchase options. A few months ago we announced Google Tag Manager for apps...

  2. Google Analytics Finally Gives Developers Content Experiments API

    Google Analytics revamped Content Experiments last summer. Last week, Google announced the launch of a specific API for Content Experiments. The new content experiments API allows developers to pick and choose from all the features available within...

  3. Bing Search Now Delivers Anywhere From 4 to 14 Results

    More testing and data crunching later, Bing's controlled experiments showed interesting results. As a result, Bing's experiments got more aggressive. There's a reason for that. Starting last week, Bing began changing up their search engine result...

  4. Top Google Website Optimization Resources

    Content Experiments (A/B Testing) Google Analytics offers content experiments that allow you to test multiple versions of a web pages to determine which one is performing the best. Find out in this collection of tips, guides, resources, and...

  5. Landing Page Optimization: How to Identify Testing Opportunities

    Optimizely, Google Content Experiments, Unbounce). If landing page optimization and conversion funnel testing are not on the list of items that you're currently focusing on, then you're not getting the most out of the visitors that are coming to...