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  1. 3 PPC Power Plays: Monday Mornings, Luxury Hotels & Online Education

    Consider experimenting with a set of your highest volume ad groups by conversions and clicks. Plenty of changes have been made on both Google and Bing Ads in the last year as a result. With a long list distractions and optimization ideas let's...

  2. 5 Social Media Advertising Trends to Watch for in 2014

    Pinterest and Instagram are both experimenting with fledgling advertising platforms. That's not to say that SEM has stagnated and development has stopped – it hasn't (enhanced campaigns anyone? The point is that 2013 has seen more changes and big...

  3. Bing Image Search Adds Pinterest Boards

    Then in June, Bing started experimenting with "Bing Boards" – a Pinterest-esque way to find additional content from featured contributors in the SERPs. Bing continues to marry search and social. Bing's latest announcement: users can access...