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Experimenting

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  1. 22 Facebook PR Secrets Every Community Manager Should Know

    You may also turn to trusted experts, the ones who spend their days and nights tracking, testing, experimenting to find out the best colors, times, lengths, accessories, apps, and more to find this season’s Facebook community manager dos and don’ts.

  2. Visual Storytelling: The Key Weapon to Content Marketing

    Experimenting with Imagery on Facebook Try experimenting with these kinds of photos yourself. This, in turn, has fueled the content marketing race – and ultimately, the quest for producing what is most relevant or valuable to a company’s current...

  3. Invest in This, Not That: A Competitive PPC Analysis Solution for the Holidays

    Perhaps they are simply experimenting with the sale of a new product so are allotting more of their advertising budget to increase the new product’s visibility and gauge a consumer reaction. If a certain product isn’t likely to be successful, why...

  4. How Buzzman Rewrote the Rules of Fiction to Create Relevant Video Content

    I loved the first campaign so much because of it's brilliant easter eggs - hidden treasures of content to be found just by experimenting with keywords. With the pecs in motion on the second Old Spice campaign (check out Old Spice Muscle Music on...

  5. Why 7 Search Results in Google Should be Your Brand New Lucky Number

    Separately, we’re also experimenting with varying the number of results per page, as we do periodically. A big change seems to be underway on Google, most likely designed to give brands more control of the search results associated with their brand...

  6. Google Tests Smartphone Icon in Search Results to Identify Mobile Content

    A Google rep confirmed the experiment to Meunier, saying “We’re experimenting with ways to optimize the mobile search experience, including helping users identify smartphone-optimized sites. Google is testing a smartphone icon on search results...