They do say that they are looking to expand this by experimenting with different designs and interfaces. The Google Local Carousel beta test that we saw last month is now rolling out to all U.S.users, Google announced.
Have you been experimenting with improving your ad quality by adjusting your ad copy? It covered more than 300 million ad impressions over a 30-day period in the travel industry. The results demonstrated how including 23 keyword variables could...
One of my favorite things about rich media ads is experimenting and testing which format works best with which message. Gone are the days were "buzz" and "hype" were unquantifiable and impossible to tie back to ROI.
Users are experimenting with the innovative editing techniques to string together sometimes a complicated story into just six seconds. Have you heard any of these questions in any meetings recently: What's this Vine I hear about?
Experimenting with searches reveals much. Google unveiled conversational search at Google I/O last week, and began rolling it out on the latest version of Chrome this week. Today, I chatted with Google to ask it burning questions like, "How many...
Recently, Bing began experimenting with images in search results, similar to authorship markup, but also for news results. Since announcing the schema.org project two years ago, little has changed with the markup.
You may also turn to trusted experts, the ones who spend their days and nights tracking, testing, experimenting to find out the best colors, times, lengths, accessories, apps, and more to find this season’s Facebook community manager dos and don’ts.
Something that could really push users over the edge, however, is that the social network is rumored to be experimenting with an overhauled profile design, which perhaps might change too much too fast.
Google has never stopped experimenting to improve the search experience. But unlike most other media that will run your ad as long as your checks clear and you don’t violate editorial policy, Google cares very much that your ad is relevant and...
Experimenting with Imagery on Facebook Try experimenting with these kinds of photos yourself. This, in turn, has fueled the content marketing race – and ultimately, the quest for producing what is most relevant or valuable to a company’s current...
MTV appears to be experimenting with their PPC habits based upon where their prime focus is at the time. These events ranged from the death of the legendary singer Whitney Houston, Facebook's IPO, the London Olympics (and Gabby Douglas winning the...
Jim Sterne put it quite eloquently when he said, “we’re done with experimenting with experimentation and entering an era of analytics management. Around this same time last year, we were discussing the inevitable increase and appreciation of data...
This fall, Google began experimenting with moving the menu bar from the left frame to the top of the search results. With the speed that things change in the SEO industry, one year is like seven dog years in other industries.
If everything looks good click START EXPERIMENTING. Split testing is important. Really important. It’s the single most neglected discipline (just ahead of user experience) within the search industry, yet so many practitioners seem nervous to get...
Perhaps they are simply experimenting with the sale of a new product so are allotting more of their advertising budget to increase the new product’s visibility and gauge a consumer reaction. If a certain product isn’t likely to be successful, why...
They’ve been experimenting with features within the Facebook platform that Google has already mastered on the web, like the real-time search ads API they rolled out in August. Facebook announced late last week the addition of personal search...
Google is continually experimenting with new ways to take your data and display it in their results and on their site. OK, just kidding, but whether site links, rich snippets, or the Knowledge Graph (to name a few) Google is experimenting with its...
I loved the first campaign so much because of it's brilliant easter eggs - hidden treasures of content to be found just by experimenting with keywords. With the pecs in motion on the second Old Spice campaign (check out Old Spice Muscle Music on...
Separately, we’re also experimenting with varying the number of results per page, as we do periodically. A big change seems to be underway on Google, most likely designed to give brands more control of the search results associated with their brand...
A Google rep confirmed the experiment to Meunier, saying “We’re experimenting with ways to optimize the mobile search experience, including helping users identify smartphone-optimized sites. Google is testing a smartphone icon on search results...
