Something that could really push users over the edge, however, is that the social network is rumored to be experimenting with an overhauled profile design, which perhaps might change too much too fast.
Google has never stopped experimenting to improve the search experience. But unlike most other media that will run your ad as long as your checks clear and you don’t violate editorial policy, Google cares very much that your ad is relevant and...
Experimenting with Imagery on Facebook Try experimenting with these kinds of photos yourself. This, in turn, has fueled the content marketing race – and ultimately, the quest for producing what is most relevant or valuable to a company’s current...
MTV appears to be experimenting with their PPC habits based upon where their prime focus is at the time. These events ranged from the death of the legendary singer Whitney Houston, Facebook's IPO, the London Olympics (and Gabby Douglas winning the...
Jim Sterne put it quite eloquently when he said, “we’re done with experimenting with experimentation and entering an era of analytics management. Around this same time last year, we were discussing the inevitable increase and appreciation of data...
This fall, Google began experimenting with moving the menu bar from the left frame to the top of the search results. With the speed that things change in the SEO industry, one year is like seven dog years in other industries.
If everything looks good click START EXPERIMENTING. Split testing is important. Really important. It’s the single most neglected discipline (just ahead of user experience) within the search industry, yet so many practitioners seem nervous to get...
Perhaps they are simply experimenting with the sale of a new product so are allotting more of their advertising budget to increase the new product’s visibility and gauge a consumer reaction. If a certain product isn’t likely to be successful, why...
They’ve been experimenting with features within the Facebook platform that Google has already mastered on the web, like the real-time search ads API they rolled out in August. Facebook announced late last week the addition of personal search...
Google is continually experimenting with new ways to take your data and display it in their results and on their site. OK, just kidding, but whether site links, rich snippets, or the Knowledge Graph (to name a few) Google is experimenting with its...
I loved the first campaign so much because of it's brilliant easter eggs - hidden treasures of content to be found just by experimenting with keywords. With the pecs in motion on the second Old Spice campaign (check out Old Spice Muscle Music on...
Separately, we’re also experimenting with varying the number of results per page, as we do periodically. A big change seems to be underway on Google, most likely designed to give brands more control of the search results associated with their brand...
A Google rep confirmed the experiment to Meunier, saying “We’re experimenting with ways to optimize the mobile search experience, including helping users identify smartphone-optimized sites. Google is testing a smartphone icon on search results...
Below are just a few great tools for experimenting with responsive design. Last week, there was little surprise when Google’s Pierre Far announced responsive design as company’s formal recommendation for mobile delivery.
Testing within the realm of PPC can include launching new keywords, restructuring campaigns and ad groups, trying new or extreme ad messaging, landing page optimization, or experimenting with new tools such as conversion optimizer (CPA bidding) or...
Experimenting on Facebook They are spending 1 month experimenting with different styles of posts and content that could potentially relate to their existing fan base as well as their "Friends of Fans" potential outreach.
Google says they are already experimenting with new Shopping SERPs which include bigger images and a sponsored label to indicate that someone is paying to be there. Google has announced that they will transition Google Product Search away from...
At the prompting of a colleague I recently began experimenting with the "inanchor" advanced search operator for link prospecting. After experimenting, here are six ways I found for using the inanchor operator for link prospecting.
Singhal also discussed the affect on PPC ads, noting that Google is “experimenting” with page designs for searches where numerous paid search ads appear for a search query in addition to the Knowledge panel.
However, there are lessons to be learned from those already in the space experimenting. A number of recent reports on the social site’s ability to drive traffic and influence sales offer conflicting results.
