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  1. Connecting Content to ROI Is Critical in 2014, Say 78% of Search Marketers [Survey]

    Jim Yu, chief executive (CEO) of BrightEdge, says technology needs to be leveraged to connect the dots between content and ROI. The 2014 Search Marketer Survey by BrightEdge aimed to uncover the sentiment around some of the burning questions of...

  2. Google Blocks Child Abuse Images on 100,000 Search Terms

    In a piece written for the Daily Mail, Google's executive chairman Eric Schmidt insisted his firm had listened to the government, and has added 200 people to its books dedicated to finding and removing images of child abuse.

  3. 20:20 Vision: 20 Brands Share Insights on 20 Topics – Earned Media, Search & Social

    When an executive asks for ROI, what they mean is 'reassure me. More than 600 senior marketers, 42 speakers, and search and social titans from Google, Google+, Microsoft, Bing, Facebook, Salesforce, and Gap came together last week at the BrightEdge...

  4. BlueGlass Acquires Idealizer, Secures European Hub

    We also want to ensure a closer and greater relationship with clients in this region,” says Richard Zwicky, chief executive at BlueGlass. Founded in 2007, Idealizer specializes in search and content marketing, According to Zwicky, the Swiss team’s...

  5. Eric Schmidt to Sell Google Stock Worth $2.5 Billion

    Schmidt in 2011 announced that he would be stepping down from as chief executive after more than a decade, handing the reins over to company co-founder Larry Page. Google Executive Chairman Eric Schmidt is to sell off roughly $2.5 billion of his...

  6. Google: Sites With More DMCA Takedown Requests Will Rank Lower in Search Results

    The BPI chief executive Geoff Taylor said it was a good first step in the ongoing battle against copyright infringement and that it would be assessing the impact of the change overtime. Google has announced an update to its search ranking algorithm...