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  1. Converged Media in Marketing Starts With Breaking Down Silos

    Product Manager - Webmaster Outreach at Bing, Adam Singer, Product Manager for Google Analytics, and Daina Middleton, Global Chief Executive Officer at Performics and was moderated by Mike Grehan, SES Conference PPC" is lacking, to say the least.

  2. 20:20 Vision: 20 Brands Share Insights on 20 Topics – Earned Media, Search & Social

    Jim Brigden, Chief Client Officer, iProspect UK When an executive asks for ROI, what they mean is 'reassure me. Keynote - The Digital CMO - Jim Brigden, Chief Client now they're actually learning how to predict them.

  3. Google Play, YouTube & Others Getting 600+ 20th Century Fox Movies, TV Shows

    Fox plans to offer the service in more than 50 countries, said Mary Daily, the unit's chief marketing officer. It's not unheard of when there's a new technology that a lot of incumbents in the space are trying to to find out what that technology...

  4. Sheryl Sandberg Joins Facebook Board of Directors

    Facebook chief operating officer (COO) Sheryl Sandberg has been named to that company's board of directors. Sheryl has been my partner in running Facebook and has been central to our growth and success over the years," said Facebook founder and...

  5. Kenshoo & Covario Team Up on SEO, PPC, Social & Local

    The Covario-Kenshoo solution will allow search marketers to drive improvements in the performance of both their paid and organic search programs through integrated analytics,” said Russ Mann, chief executive officer of Covario.

  6. Social Media Mastery: Wisdom from the Leaders of Coca-Cola

    Joe Tripodi, EVP and Chief Marketing Officer of Coca-Cola, recent authored an article in the Harvard Business Review where he also discussed the focus on expressions, liquid and linked. Yes, this is Coca-Cola’s spin on “engagement” – but because...