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Exclusive Deal

  1. Recovering from Penalties, Penguin, and Panda

    Ways to deal with bad-quality pages on your site include 301 redirects, using noindex on pages or rewriting the pages and adding more supporting pages to that main topic. Be exclusive. We've seen tremendous upheaval in the search landscape over the...

  2. Win Earned, Owned and Even ‘Paid’ Links With Content

    The deal should then be easy: offer it as an "exclusive" for their blog, invite them to a VIP launch event or create some other way of making them feel "special" and you are almost certain to achieve the required outcome; shares by the most...

  3. 4 SEM Trends & Takeaways From Covario INFLECTIONPoint 2013

    Because the picture could also represent a small business CEO who is closing a new deal before dropping her child off to day care. The conference continues through tomorrow and our exclusive coverage on Search Engine Watch continues tomorrow.

  4. YouTube Investment in VEVO Would Strengthen its Top Position in Online Video Rankings

    Peter Kafka of AllThingsD reported last night that “YouTube and its owner Google have agreed to buy a minority stake in VEVO, according to people familiar with the deal, which hasn’t been finalized. The deal would strengthen YouTube’s top position...

  5. Mobile Ad Revenue Outlook: Local Search Leads the Way

    This has a great deal to do with evolving devices that are search friendly. Full disclosure: I'm the author of that forecast, so I decided to provide an exclusive breakdown of some of the mobile search numbers for SEW readers.

  6. Integrated Marketing Checklist: Tying Together Your Promotion Across Platforms

    I didn’t have the email handy, but visited the site thinking I would easily find the deal from their homepage or "specials" section. Here's the deal, if you're going to do it, do it well, do it right, and make it dead-simple to find, shop, and buy...

  7. Social Retail: Finding, Engaging & Cultivating Today’s Connected Consumer

    To get a deal. Real-time exclusive deals and offers are a clear path forward when looking at the impact location and time data can provide on consumer purchase use Foursquare to interact with consumers (Source: Foursquare) percent...

  8. Baidu Paid & Organic Search Starter Guide

    Here are some tips that provide insights into how to deal with Baidu. If you ever run into anyone claiming to be the “exclusive” provider and agency for Baidu, it's baloney. With more than 500 million Internet users, China is by far the world’s...

  9. Google April Fools' Day Pranks 2012: 8-Bit Maps, Chrome Multitask Mode & More!

    For the low, low price of $1, some lucky participants scooped up the latest deal from Google Offers: a lifelong boost of good parking karma. April Fools 2012: Exclusive Interview on Search Engine Industry Issues With Sloof Lirpa

  10. Average Viewer Watched 23.2 Hours of Online Video Content in December

    According to Sandoval’s sources, “Negotiations with Universal Music Group, Sony Music Entertainment and EMI Music, appear to be going smoothly – and one of the labels, in fact, may have already wrapped up its deal.