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  1. Will Google Punish a Guest Posting Strategy Due to Unnatural Link Patterns?

    "The Missing Link" is a Search Engine Watch exclusive reader-driven Q Blue on Page 2 I'll give you a short answer and a long answer. Short answer: Writing posts for other sites (which is a form of guest posting) is still an effective way to build...

  2. Organic Search Noticeably Absent From Google Analytics 2013 Summit

    GA will integrate the full conversion path of campaigns, including Campaign clicks, Play Store views, Installs, New Users,and Installs resulting from Google Search (including Google Organic) through an exclusive view into the Google Play Store...

  3. Most Wanted Celebs Expose Searchers to Malware

    If a website offers an exclusive video for you to download, don't. Don't "log in" or provide other information: If you receive a message, text or email or visit a third-party website that asks for your information—credit card, email, home address...

  4. Recovering from Penalties, Penguin, and Panda

    Be exclusive. We've seen tremendous upheaval in the search landscape over the last two years. Google has sent web publishers into a tailspin with Pandas, Penguins and penalties. An in-depth session at SES San Francisco 2013, Recovering from...