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  1. 26 Free Must-Have Tools for PPC Success

    Excellent Analytics Plugin for Excel Google Analytics Use Google Analytics to gauge bounce rate, pages visited, and many other analytical gems that will help optimize your marketing efforts. Use this plugin to pull Google Analytics data into Excel...

  2. Actionable Insights You Can Find in Google Analytics Multi-Channel Reports

    Google Analytics Top Conversion Paths report provides excellent data to help you synchronize your marketing channels and optimize your media mix. Google Analytics provides many intelligent reports that are easy to get to, actionable and free.

  3. Become a Leading SEO Mechanic with Both Google & Bing Webmaster Tools

    Finally, Boggs explained that Google Webmasters Tools should be thought of proactively by pairing it with Google Analytics. From a reactive mode perspective, look at your analytics and verify. If you come across something in your diagnoses, your...