SEO News

Evil

RSS
  1. Google Shopping: Product Listing Ad & Feed Optimization Tips & Best Practices [Videos]

    It used to be free, and Google's turning evil, all they care about are their margins. Google Shopping's move to a paid shopping channel has generated a large amount of confusion and questions in the ecommerce world, particularly for online merchants.

  2. Why Your PPC Ads Must Meet the True and Positive Needs of Prospects

    No matter how seemingly annoying, unpleasant, jerky, or evil someone appears at first glance, their motivation is always to meet an unmet need. Pretty much everything we do, say, and think about is a form of search: an attempt to scan our...

  3. Don't Get Scroogled: Microsoft Launches Anti-Google Holiday Shopping Campaign

    Scrolling across the top of scroogled.com are quotes from Google's founders stating how paid ads bias search results and other original “don't be evil” position statements that have been completely reversed by the new paid Google Shopping product.

  4. SEO 101: Meet the White Hats, Gray Hats, Black Hats & Asshats

    Black Hat SEO – Evil? Does this make black hat SEO evil? Why do so many use our terms so incorrectly? And does Google really hate SEOs? I know all these questions have been addressed in this or that article, like in my discussion with Ken Krogue in...