SEO News


  1. The New AdWords Opportunities Tab - How to Get the Most Out Of It

    I ran the keywords through Google's Traffic Estimator tool to see if the impressions, clicks and cost estimates were the same as what was provided in the Opportunities tab: clicks per week 978 – 1,190 impressions per week$2.87 - $3.57 cost per week

  2. Kernel quantile based estimation of expected shortfall

    By taking advantage of ES as an integral of the quantile function, a new type of ES estimator is proposed. An estimator that has an analytical form turned out to perform the best. Research Papers Keming Yu

  3. Journal of Risk Volume 12/Number 4, Summer 2010

    They exploit the representation of ES as an integral of the quantile function to develop a one-step kernel estimator. Farid AitSahlia Warrington College of Business Administration, University of Florida

  4. Keyword Discovery 101, Part 2

    The Google Traffic Estimator toolprovides insight into the amount of traffic and predicted CPC for a given keyword. Our keyword discovery quest continues, with a focus on analyzing and refining your initial keyword list, which we began developing...

  5. Search Marketers' Wish Lists

    A more reliable and accurate Traffic Estimator Tool. I asked many of those same marketers what they would most like to see from search engines in 2008. WeI'll be sharing part 2 of these search marketing wish lists tomorrow.