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Espn Mobile

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  1. Optimizing Second Screen Engagement: Lessons for Brands From Twitter

    For example, Twitter teamed up with ESPN for both College Football and now NCAA tournament tweeted replays. Today, Twitter users are still very mobile. While it's not a requirement, Twitter started as a concept for communicating via an SMS-like...

  2. New 411 User Survey Points To Mobile Local Search Demand

    ESPN As mentioned, 55% of all U.S.adults used 411 in a mobile context. From a user-experience perspective the wireless industry must address some of the more challenging usability issues before mobile data becomes mainstream in the U.S.