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  1. Social Media Marketers Can Learn Lessons from Paul Revere's Ride

    But Prescott, who had the reins of his horse's bridle cut, succeeded in making his escape by jumping his horse over a wall. According to Fischer, Paul Revere was able to spread the alarm so effectively because he had played a key role earlier in...

  2. Yahoo To Buy Overture

    Microsoft certainly has said in the past that it could escape from its Inktomi contract before it expires in December 2005. Once the Overture deal closes, Yahoo, like Google, will control both key elements to search success: good content to pull...

  3. Yahoo To Buy Overture

    Microsoft certainly has said in the past that it could escape from its Inktomi contract before it expires in December 2005. Once the Overture deal closes, Yahoo, like Google, will control both key elements to search success: good content to pull...