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Error Reporting

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  1. SEO Website Audits: Everything You Need to Know Part II

    If your auditor cannot discern the difference between what is correct and what is an error, you can wind up making costly if not deathly mistakes based on this information. The difference is the tools used, the reports generated, and the level of...

  2. SEO Audit Findings: 4 Hidden Technical Problems That Can Send Dangerous Signals to Search Engines

    After asking my client about the error I had found, they revealed that they had decided to hide the content for usability purposes. And then there's human error. Now, webmaster tools flags this error, since you can't submit pages that fall outside...

  3. Conflicting PPC Trends: What They Mean & How to Fix Them

    Error on landing page: You may see an increase in CTR but conversion rate doesn't follow due to a tracking error. Reporting and Analyzing PPC Campaigns These polarizing trends often occur with stats that should be parallel or at least trending...

  4. Google Display Network Exclusion Tactics: Don’t Drink from the Fire Hose

    In the past we’ve seen positive performance from Parked Domains and Error Pages. They are labeled “behavior” as they are based on user behavior exhibited within your GDN campaign reporting. Topic-level reporting can be analyzed only if you're...

  5. Google April Fools' Day Pranks 2012: 8-Bit Maps, Chrome Multitask Mode & More!

    When we clicked (or visualized clicking) within the MentalPlex circle, we got an error message that said, “Error 01: Brainwaves received in analog. Google Analytics: Interplanetary Reporting Well, Well, starting in 2030, Google will solve another...

  6. Search Engine Algorithm Research & Testing

    Information from Google Webmaster Tools: Error handling, auto canonicalization, and backlink reporting give many insights in the ranking factors used by Google. Performing tests on search engine algorithms can help you stay current on what the...