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  1. FTC Giving Native Advertising a Closer Look

    The Federal Trade Commission will host a workshop on December 4, 2013 in Washington, DC to examine the practice of blending advertisements with news, entertainment, and other content in digital media, referred to as "native advertising" or...

  2. 20:20 Vision: 20 Brands Share Insights on 20 Topics – Earned Media, Search & Social

    Video content drives conversions: Mass video consumption within the media and entertainment industry drives mobile conversions at a rate that exceeds desktop conversions: 1.6x. Earned media is more trusted than any other channel.

  3. Goodbye, Video Responses: YouTube Giveth and YouTube Taketh Away

    And this change shifts the balance of power towards Reddit, a social news and entertainment website; Tumblr, a microblogging platform and social networking website now owned by Yahoo; Pinterest, a pinboard-style photo- and video-sharing website...

  4. Is BuzzFeed's Boom Making Brand Blogs Go Bust?

    BuzzFeed serves a need like supermarket tabloids serve a need for information and entertainment. Tagging itself as a media company for the social age, BuzzFeed is one of today's hottest social news platforms; making a name for itself by spinning...

  5. GEICO Hump Day Commercial Dominates Social Video, At Least on Wednesdays

    Although Entertainment once again took top spot as the most shared sector, CPG/FMCG also performed well, growing shares by +10.3 percent, from a very strong base that was boosted by Super Bowl sharing in Q1 2013 (+78.2% from Q4 2012).

  6. The Dirty Lawsuit Could be First of its Kind in Reputation Management

    Dirty World Entertainment Recordings, LLC is of particular interest to the reputation management industry. This includes blogs, forums and social media. He personally controls every submission that is posted, unlike mega social media platforms like...

  7. SEO, Content Marketing & Social: Hot Topics Ahead of SES Toronto 2013

    Entertainment… on and on. Inbound Marketing Toronto, a peer group for Inbound Marketers that brings together Digital Marketing, SEO, Social Media, Content Marketing, Media Relations, Start-up Founders, and Online Business Development professionals;