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Enterprise Campaign Management

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  1. Google Reveals New AdWords Features: App Ads, 'Enterprise' Tools, & More

    The launch of enterprise-level tools in AdWords will offer more convenience for advertisers, but will likely compete with some third-party management solutions advertisers have used, as they were previously the only option for bulk actions, bid...

  2. Organic Search Noticeably Absent From Google Analytics 2013 Summit

    Enterprise Level GTM Babak Pahlavan, Director of Product Management at Google Analytics put emphasis on the era we live in as full of data-driven opportunities. Google Analytics agreed and announced Universal Analytics Migration will (to be...

  3. 10 Vital Steps to Building Social Influence

    So simple, but not how data models and enterprise systems are typically designed,” Slaby said. You may not have millions to invest, but there are plenty of customer relationship management tools available to optimize engagement with customers.

  4. Driving Consumer Insights With Mobile Analytics

    Mixpanel and Kontagent are two enterprise products and they're priced accordingly. One of the main reasons to step up to an enterprise analytics solution would be to integrate back in to your database (e.g.if you sell magazine subscriptions and you...

  5. Government SEO is Broken

    Capable SEO, digital agencies, and technology consultants that understand the issues and approaches to implementing enterprise SEO are well positioned to sell in this crucial service to federal, state, and local governments.

  6. Enterprise SEO Update: Rosetta, Covario, Optify & More

    What have the top enterprise-level SEO software and service companies been up to lately? Optify Adds Enterprise-Level Email Marketing with Closed-Loop Response Tracking In collaboration with BrightEdge, Rosetta analyzed 7 client and 23 client...