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  1. SEO & PPC Q1 2014 Trends: '(not provided)', Mobile & Bing Ads All Grow [Reports]

    For more trends in digital marketing, including stats on comparison shopping engines, paid search and display and more, you can access the RKG report here. Overall, cost per click was up in Q1 for all search engines from the same time last year at...

  2. Make Content Marketing Work: 3 Tips to Activate Your Top Influencers

    What’s more, as people engage with and share this content with others, it sends strong signals to the search engines that improve its position in search engine results, which increases the content’s reach significantly.

  3. Search Marketing's About People and Principles, Not Just Algorithms, Part 1

    Sullivan cited a variety of so-called black-hat techniques that become "perfectly OK" when used by larger companies, search engines' friends, and generally aboveboard organizations. In this respect, Sullivan isn't defending the black hats so much...