You can approach those with titles like Researcher, Engineer, CTO, Product Manager, Directors and Executives. Getting your company's brand and employees exposed through media and social channels is incredibly important and can have a profound...
A new Google Webmaster help video with Distinguished Engineer Matt Cutts brings up a topic that most webmasters don’t think about – whether stock photography versus original photography has any impact on search engine rankings.
Google’s Distinguished Engineer Matt Cutts has announced that a new ranking update, one that targets spammy queries is now live. Separately, Google is warning that if you have a bad mobile website, your search rankings will soon be hurting.
Google's Distinguished Engineer Matt Cutts announced that Penguin 2.0 went live on May 22 and webmasters braced for the worst. With the release of the much-anticipated algorithm update, many in the industry wondered how bad the damage would...
It's no conspiracy that Google wants to make profits, but Google's Distinguished Engineer Matt Cutts has come out swinging against an often repeated "conspiracy theory," arguing that all Google updates are designed only to improve the user...
Then you should pay close attention to what Google's Distinguished Engineer Matt Cutts said about disavowing links: Disclaimer: This column contains ideas that advocate radical changes to the SEO strategy for many web publishers.
On the YouTube Creator Blog, Software Engineer Eron Steger has announced that "Slomo" has been added to YouTube's Enhancements tool and the Video Editor. Although videographers already understand the benefits of using slow motion, an effect in film...
Even with the Interflora penalty, more webmasters have been utilizing advertorials and other types of paid promotional content for search engine ranking benefits, so Google's Distinguished Engineer Matt Cutts is bringing the issue up and alerting...
Well, according to Google's Distinguished Engineer Matt Cutts, which was shared by John Mueller, a Webmaster Trends Analyst at Google, webmasters should be tackling URLs for the disavow tool with a machete instead of a scalpel.
Google's Distinguished Engineer Matt Cutts promised the new generation of Penguin would go deeper, and it seems to have lived up to that promise. It's now been one week since Google Penguin 2.0 went live.
Google's Distinguished Engineer Matt Cutts tweeted about the new Penguin Spam Report today. It's been less than 24 hours since Google Penguin 2.0 went live, but there are already several reports of big changes.
To be fair, I can only be 99 percent sure that content, thanks to a Google engineer at a party at an SES Conference who confirmed it was "most likely the reason". "What Should Lead Your Online Marketing Strategy: SEO or Content".
Google's Distinguished Engineer Matt Cutts recently stated that Google is actually pulling back on Panda because of too many false positives. Google has just rolled out Penguin 2.0, a large algorithmic update promising to go “deeper” than the 2012...
Webmasters have been watching for Penguin 2.0 to hit the Google search results since Google's Distinguished Engineer Matt Cutts first announced that there would be the next generation of Penguin. Cutts officially announced that Penguin 2.0 is...
Google's Distinguished Engineer Matt Cutts reports that they have taken action today against several thousand link sellers that were passing PageRank. If you have bought so-called “clean” links that pass PageRank, you might want to take a closer...
The latest Google Webmaster video features Distinguished Engineer Matt Cutts talking about what webmasters can expect to see in the next few months in terms of SEO for Google, particularly changes combating black hat web spam from many different...
But you can expect the next Penguin in the next few weeks, Google's Distinguished Engineer Matt Cutts has confirmed. There has been much speculation this week about some kind of major Google update. Google Penguin 2.0 was not the blame.
Well, Google's Distinguished Engineer Matt Cutts brings up the topic of the many Google patents in his latest Google Webmaster Help video, which was an answer to the question about the latest SEO misconception he would like to put to rest.
But when approaching your ultimate outcome of generating links, if you think from an engineer's perspective, it can help guide you to creating a link building campaign that will generate optimal results.
In a new Webmaster Help video, Google's Distinguished Engineer Matt Cutts reveals five of the biggest basic SEO mistakes webmasters make, and suggests a few ways to improve your website. Not getting the search traffic you were hoping for?