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Engine Number 10

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  1. 8 Lessons Learned From Owning a Search Agency for 15 Years

    In 2013, we finally sold the service/agency division of Engine Ready to BRIM Agency and here are some specific lessons I learned along the way. The number one lesson: drink more beer, as seen below. If you can’t pay top dollar and hire amazing...

  2. The Evolution of SERPs and User Behaviors

    The more they’ve used the search engine, the more they’ve realized that what shows up first may not exactly be what they’re looking for. Sure, the number one listing will still get more clicks, but the percentage is getting more evenly distributed...

  3. What’s the Deal With Links From M.Biz? Should You Disavow?

    I am fairly certain that Google can see these links as just garbage links that don’t matter and that they know that they are not links that you made in order to increase your search engine rankings. I have been asked this frequently enough that I...

  4. The Challenge of Enterprise Link-Building in a Content Marketing World

    It's been pretty clear to most SEO professionals for a long time, even before we knew what a Google Penguin was, that link-building at the enterprise level (and really at every level) would have to go beyond old-school tactics like directory...

  5. Mastering the PPC Challenge: A Beginner’s Guide [#CZLSF]

    By doing so, you can take up more real estate on the search engine results page (SERPs) and set yourself apart from competing businesses. Both Gagnon and Pease stressed the importance of knowing your audience – and knowing when and where you can be...

  6. Want to Increase Your CTR by Nearly 50%? Consider Search Refinements

    Ask many search marketers what their number one goal is and they'll probably tell you it's to appear in the top position on the first search engine results page (SERP). The key takeaway for search marketers is that single phrases are rarely typed...

  7. 5 Googley SEO Terms – Do They Mean What You Think They Mean?

    These words all have very specific meanings when it comes to search engine optimization (SEO) and how you implement your strategy. The definitions can even differ from engine to engine. The act of generating fingerprints for each document may be...