Expect to see similar trends coming from Google Play (and App Store Optimization), Google Shopping (and Shop Engine Optimization), etc. And I have a strange feeling that soon enough these products will no longer only rely on search engine...
Google offers technical documentation that involves sample Python code through Google's App Engine. Google Analytics revamped Content Experiments last summer. Last week, Google announced the launch of a specific API for Content Experiments.
I think if an app, or a search engine wanted to deliver mobile-friendly content – the content from the semantic markup that schema provides would be a great place to find it. You're competing for search engine real estate.
App extensions Optimizing key images on your site such as your logos is another great way to take up potential search engine results page (SERP) real estate. Let's look at how you can monopolize all brand real estate on the first page of Google.
Everyone using Facebook's mobile app has a mechanism for researching and checking into a place called Local Search (on iOS) and Nearby (on Android). Users can also rate places they checked into by using Nearby in their Facebook mobile app (now...
Google Places For Business Gets Its Own iPhone App For Managing Listings [Update: Google Removed App] – Search Engine LandThe app was accidentally released early, no word on when/if it will actually be available again.
Now playing: Twitter #music – Twitter BlogTwitter teams up with iTunes, Spotify, and Rdio for launch of new music discovery app. Android PoliceGoogle Glass companion app has some interesting finds. Windows 8 App Refresh – Bing Search BlogBing News...
So now getting in to measuring mobile apps in Google Analytics (GA), Craver mentioned they have mobile app tracking that's still in beta, but you can sign up for it. In-App Measurement in Google Analytics
Google Updates Search iOS App With Minor Bug Fixes, Still No Sign Of Google Now – TechCrunchMinor bug fixes and improved voice search. IDC: For Mobile Advertising Networks, Era of Dominance Is Over – IDCMobile ads to hit $7 billion this year; $2.8...
Quick stats about local mobile use: percent of mobile search is local.percent of local searches result in purchases.percent of smartphone shoppers use a GPS/mapping app to find a retail location. Generally, a structured citation has the schema.org...
Google search has technical issues listing iTunes app pages – CNET App rankings suffered as Google had some technical issues fetching iTunes pages. Hackers Are Smarter: SEOs, Be Prepared – Search Engine Roundtable
Now there's a Google App for that. Google isn't the only search engine checking in with April Fools' antics. Wolfram|Alpha's Handwritten Knowledge Engine Introducing Wolfram|Alpha's Handwritten Knowledge Engine – the only Handwritten Knowledge...
Cost per install, lifetime value and in-app purchase are examples of app metrics. Other’ conversions: Instead of direct response metrics, on mobile there are other ways to ‘convert’ such as buy on device, call, download app, sequential usage and in...
Nothing has change today besides the screw press being replaced with the app store and the paper boy by Tweetdeck. Facebook Graph still needs to figure out its mobile app integration and how to move out from under its current overlooked location in...
The status is this: Mobile devices are outperforming laptop and desktop for Internet activity, and it is imperative your brand’s website either render efficiently on mobile devices or that you create an alternative user experience on a dedicated...
Meanwhile Google also updated its Android Chrome app, improving browser speeds using the V8 JavaScipt engine. Along with the performance updates, Google announced increased accessibility features for the Chrome app earlier this month.
But if you aren't sending somebody to the play store or the app store then Google doesn't know the context. If you're selling an iOS app and sending people to the app store, Android devices won't see your ad, and vice versa.
And it will get you into discovery apps that are always on the lookout for interesting, local, and timely things (Think the Field Trip app from Google). Know Your Apps and App Developers Mashery.com – helps you plan and develop your API and handle...
Your website is not an app! Repeat, in case your mind was wandering.your website is not an app, stop treating it like it is one. Website users are a multivariate group with varying user intents, whereas the app user is looking for the app to take...
I use Yelp to find restaurants, the Weather Channel app for local weather, Google Maps for directions, etc. It is in the app environment on mobile devices where I think Graph Search has the greatest potential to reach critical mass and experience...
