According to data from comScore Media Metrix Multi-Platform, 28 percent of all premium TV digital video content is currently being accessed via smartphones and tablets. A growing number of consumers today are spending their time watching exactly...
With a global audience of 917 million monthly unique visitors, Unruly has a worldwide reach of 62.1 percent, according to comScore Media Metrix. Using a proprietary Media Engagement and Measurement Engine (MEME), Unruly has delivered, tracked and...
Earlier this week, the comScore Video Metrix service released data showing that 182 million U.S. Among the top 10 YouTube partners, Machinima demonstrated the highest engagement (68 minutes per viewer) followed by Maker Studios (44 minutes per...
Today comScore released the latest data from its Video Metrix service, which shows that 188 million U.S. Video Metrix data that make it problematic to compare year-over-year trends: Video Metrix data prompted comScore to advise “caution” when...
Online Video Rankings for July 2012, which comScore Media Metrix announced on Friday. By comparison, the July 2012 YouTube partner data from comScore Video Metrix revealed that video music channel VEVO drew 43.9 million viewers, while gaming...
As authorities in Mexico were stepping up preparations for an evacuation around the Popocatepetl volcano in case of a major eruption, the latest data from comScore Video Metrix shows that YouTube has already erupted as the second leading video ad...
The comScore Video Metrix service reported this week that 181 million U.S. The comScore Video Metrix data for YouTube partners in January 2012 revealed that video music channels VEVO (50.6 million viewers) and Warner Music (29.7 million viewers...
According to the latest data from comScore Video Metrix, 182 million U.S. Among the top 10 YouTube partners, VEVO demonstrated the highest engagement with 67 minutes per viewer and highest number of videos viewed at 782 million, while Machinima...
According to comScore Video Metrix, 184 million U.S. Google Sites also demonstrated the highest engagement with 7.1 hours per viewer. I’ve been asked to make a few predictions about the future of video.
According to comScore Media Metrix, nearly 1.2 billion people age 15 and older watched 201.4 billion videos online globally during October 2011. Although markets in Latin America showed lower overall engagement with online video compared to their...
ComScore Video Metrix has just released data showing that 170 million U.S. Announced at SXSW, StumbleUpon has introduced a new ad platform which promises 100% engagement. Instant Previews for videos have the same appearance as regular Instant...
This afternoon, comScore announced the introduction of Video Metrix 2.0, the next generation of comScore's online video measurement service. At the same time it was announcing Video Metrix 2.0, comScore also shared the latest stats on the top video...
Bits and bobs to keep up with search agency news: Magnetic, Kenshoo, WebVisible, Covario, BLiNQ, Ace Metrix and BrightRoll. WPP Digital has acquired a stake in Ace Metrix, a provider of real time television advertising analytics, in a move to...
Nevertheless, it's an interesting view -- because most of the other data available from comScore Video Metrix or Hitwise touch other parts of the online video market. A new research report by Brightcove and TubeMogul on Online Video consumer...
Americans watched 32.4 billion videos during January 2010, according to comScore Video Metrix. Video and display advertising both successfully increased brand engagement in each of the four campaigns analyzed.
According to comScore's Video Metrix, U.S. Video is quickly becoming a major factor in Internet marketing and aiding in user engagement. Video Production Video production Additionally, watch Hulu's rise because they recently surpassed Yahoo as the...
In an attempt to provide advertisers with a new way to measure site traffic and engagement, comScore has added a new metric to its Media Metrix reports: the visit. A new wave of media buyers who represent major brands are looking to online video.
