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  1. PR for SEO: Advanced Social Media Tips to Engage With Media Influencers

    A really fantastic tool to help you with this endeavor is Topsy. Want to build your brand authority and trust while helping your SEO efforts? Turn to public relations. It's one of the most valuable online marketing strategies you can use, resulting...

  2. Stimulate Your Search Marketing Creativity With the Random Input Technique

    Search marketing is often a logical, market-driven endeavor. We can identify our prospects' wants and needs, survey our competition, tweak and test ads and copy, and iteratively and ploddingly improve our creative and our results.

  3. 4 Critical Elements of a Successful Content Marketing Team

    More than any other type of marketing endeavor, the composition and talents of the executing team are absolutely critical. As agencies move to specialize in content marketing and companies launch their own internal content strategies, one...

  4. Top 3 Ways SEO and Social Can Work Together to Make Each Other Insanely Successful

    Begin sharing their content or retweeting their posts, complimenting an endeavor of theirs or answering any questions they may pose. Regardless of whether you're in-house or agency-side, there are huge profits to be gained from both teams...