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  1. Susan Wojcicki Replaces Salar Kamangar as Head of YouTube

    They reported, "Google is likely to tap longtime ad products head Susan Wojcicki as the new head of YouTube, according to two people briefed on the discussions, a surprising move that would place one of the company’s earliest employees at the helm...

  2. Using the DMAIC Process for SEO Projects

    Some businesses may have to provide more training to employees to use DMAIC correctly and has been looked as treating humans like robots. The Business Case The system is about finding a solution that will provide a more simple process that is more...

  3. 4 Ways B2B SEO Tactics Augment Event Marketing Initiatives

    Quite often, event marketing is handled by employees who aren't directly connected with a company's online marketing group. B2B marketers realize that they need to consistently reach their target audience to successfully close business.

  4. How to Hire (and Keep) Digital Marketing Talent in 2014

    There is a broad sense of entitlement among young employees and employers are reporting a widespread attitude of entitlement among young hires. Seventy percent of respondents say new employees expect to advance or be hired for upper-level positions...

  5. Find & Hire Talent With LinkedIn Education and the Student Job Portal

    LinkedIn's tool can be useful to find paid interns and entry-level employees in a number of disciplines. If you're a small business owner or CEO of a growing company and require great talent, look no further than the LinkedIn Education section and...

  6. Organic Search Noticeably Absent From Google Analytics 2013 Summit

    Account and Employee Access Management API will enable organizations to grant access to internal resources such as employees, making life easier for big customers. However, organic search was absent from the discussion about how Google Analytics...

  7. Promote Yourself: 5 Rules for Career Success From Dan Schawbel

    Employees need personal branding just as much as entrepreneurs do. It doesn't matter if you're fresh out of college looking for your first job or a 40-something mom starting her first business, whether you're in a corporate job or hacking it out in...

  8. New Data Mining Tool Will Let You Make Your Own Private Search Engine

    Things like products and services, market information even a competitor index can be built quickly for employees to search and mine. For business, Minerazzi allows an organization to build a small, searchable index relevant to any specific set of...