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Employee Benefits

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  1. The Incredible, Vanishing Authorship Program -- Step Right Up, Folks!

    Some say that the loss of key Google employee Vic Gundotra, who headed up Google+, is an indicator the product and its associated initiatives could be on the chopping block. But that wasn’t enough for marketers to give up on the value of Authorship...

  2. 10 Shocking Facts About Content Marketing Today

    This may take some work – and an employee who is dedicated to social networking efforts. It's up to the marketing team to ensure that the blog is always full of insightful, fresh content, and although this may take some work, the potential benefits...

  3. Find & Hire Talent With LinkedIn Education and the Student Job Portal

    As Gina Yocom, my new employee hired from the LinkedIn Student Job Portal, put it: The Benefits of LinkedIn Education There are also tremendous benefits for students. If used correctly with thought behind it, you will find the exact right fit for...

  4. Breaking Up With Your Spokesperson: Men's Wearhouse Applied to Authorship

    The company removes authorship for employee's posts but employee retains authorship connection in their G+ account. Here, the employee may keep the benefit of any AuthorRank they've built, but the snippet won't appear for the post itself.

  5. Social Media ROI: 14 Formulas to Measure Social Media Benefits

    Employee Satisfaction/Retention Benefits - Costs ) / Costs Check out these handy formulas for calculating tangible social media benefits – advertising, content, leads,research, support, sales, and more!

  6. Small Business Social Media: 3 Tips to Get Started

    This is important in any employee, but in someone who is an online customer service representative, being able to say "I'm sorry, that shouldn't have happened.is a huge asset. It takes time, and you need to weigh the cost of not being involved with...