Sterne, who is also chairman of the Web Analytics Association and founder of the eMetrics Marketing Optimization Summit, revealed some findings from his upcoming book, which, coincidentally, is entitled "Social Media Metrics.
Jim Sterne, Founder of Web Marketing Association (WMA) and director of the eMetrics Marketing Optimization Summit, recently interviewed Dr. If "Internet years" are anything like "dog years," then celebrating your 15th anniversary is like...
There are other events, including ad:tech Syndey, March 10 - 11, 2009, the International Search Summit in Oslo, March 13, 2009, the eMetrics Marketing Optimization Summit, March 29-April 1, 2009, and SMX Sydney, April 2-3.
According to the eMetrics Marketing Optimization Summit, nearly one-third of U.S.marketers used ROI/conversions to prove the effectiveness of online campaigns to their bosses. However, as far as big talk goes, online marketing is only as good as...
Discussion of the new standards will also take place at the eMetrics Marketing Optimization Summit in Washington, DC October 20-23. The Web Analytics Association is asking for public comment on a new and revised standard definitions for metrics...
June has spoken and moderated at the Emetrics Summit and is a contributing writer to OneDegree.ca and the AIMS blog. With SES Toronto coming up June 16-18, 2008, we interviewed June Li, the founder and managing director of ClickInsight.
New Board of Directors for the Web Analytics AssociationPosted by Nathania JohnsonThe Web Analytics Association has announced a new board of directors today at the eMetrics Summit. DavidSzetela Want to Double Conversions in One Month?
I'm proud to be chair of the search analytics track at the eMetrics Marketing Optimization Summit. Get your free analytics tools here. Here. Or here. As I've said on a number of occasions, never have search and analytics been so closely aligned.
Showdown at Emetrics Summit: Google Analytics Retools, Microsoft to Compete, GrokDotCom Here we cover important tips and tactics by online intellectual property attorneys and legal counsels for the search engines, for both protecting your own...
Showdown at Emetrics Summit: Google Analytics Retools, Microsoft to Compete, GrokDotCom Want a snapshot of the day's search marketing news? Here we've collected today's top news stories posted to the Search Engine Watch Blog, along with search...
Enge published an interim report at the eMetrics Summit in May. What started as a great idea for linkbait turned into a comprehensive analysis of Web analytics packages rivaling research from the largest firms.
