You could argue that their EMD update was a step in that direction, but there is much more they can do here. For a long time many publishers viewed link building as a practice that stood on its own. The purpose was to get links to drive search...
More Panda releases, Penguin, The EMD update, top heavy ads, and the DMCA update all mark a shift in capabilities for Google. The past 2 years have brought in a tremendous amount of change in the world of search, and 2013 will be no different.
Panda, Penguin, and the EMD update did clear some of the clutter. Some of the most popular updates, that targeted unnatural link patterns and low quality links, are the Penguin and EMD updates. Not really – it’s all about Google today because...
It’s a tactic that will undoubtedly fall prey to Penguin, EMD, or even Sandbox quickly, but one other trick is used to prolong the site’s life, by playing Google’s crawlers. Google, the black hats are winning.
Google is however looking at ways to see if this exact match represents brand names and topic authorities or just someone that grabbed the domain early enough (EMD update). One of the most difficult choices SEO professionals face is whether to...
How many crap exact match domains (EMDs) are still ranking, and ranking better, after the latest EMD crackdown? I suspect they'll continue to work, and continue to be argued about. We all say that content is what builds links, and while it can and...
Google recently released the Exact Match Domain (EMD) update on top of a Panda refresh, making it difficult for anyone to understand what might be the reason for a subsequent drop in traffic. At the signing of the Declaration of Independence...
To my knowledge, there has been no official confirmation the EMD update came out at the time of Cutts’ tweet. Keep in mind, Matt Cutts’ tweet from September 28 said the EMD update was “upcoming. Google’s most recent installment of their search...
After we wrote about the exact match domain (EMD) algorithm update, Google confirmed a Panda update was released around the same time, on September 27. This makes sense of traffic losses webmasters were seeing that didn’t exactly jive with the...
Cutts also tweeted, “New exact-match domain (EMD) algo affects 0.6% of English-US queries to a noticeable degree. Have you seen any changes in your EMD site traffic that leads you to believe Google considers your site low quality?
