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  1. Psst, Microsoft! Bashing Competitors Isn’t a Marketing Strategy

    Or maybe you're the email provider that truly doesn't match ads to content. Especially when you're attacking Google's email service for doing the same thing yours does. The purpose of the Scroogled campaign isn't to convince you Microsoft is the...

  2. Social Media ROI: 14 Formulas to Measure Social Media Benefits

    Emails: Estimated _____(#) emails at $_____ per 1,000 sent plus $______ email provider or creation fees. Support Value - Online Self-Service Support Value - Online Self-Service: GOAL: Enable Self-Service, Reduce Support Costs weekly support calls...

  3. Google as Your Identity Provider: Where Are We Now?

    Pandora trusts my Identity Provider (IdP) and I am allowed site access. The Identity Ecosystem as the NSTIC is commonly referred to consists of the following actors: The User (or Me), the Relying Party (RP) and the Identity Provider (IdP) who...

  4. Google April Fools' Day Pranks 2012: 8-Bit Maps, Chrome Multitask Mode & More!

    The Toilet Internet Service Provider (TiSP) project was a self-installed, ad-supported online service that was offered entirely free to any consumer with a WiFi-capable PC and a toilet connected to a local municipal sewage system.

  5. SEO Services Buyer’s Guide: Key Components of a Work Agreement

    As a buyer, you need to know your service provider has this type of plan in place. The dispute resolution section of your work agreement with a SEO provider should contain clear instructions for voicing a complaint, with method of contact and a...

  6. Yahoo Hits $610 Million Jackpot in Lottery Scam Case

    Our ultimate goal is to ensure that users continue to trust Yahoo as the leading U.S.email provider. The law has been used by service providers to claim a number of landmark decisions against spammers, including a 2009 ruling that saw Facebook...

  7. Google Forced to Release WikiLeaks Volunteer's Gmail Info

    Google and Sonic.net, a small Internet service provider, have been forced to hand a WikiLeaks volunteer’s email information to the U.S.government under a secret and controversial court order. The type of information released includes login IPs of...

  8. SES New York is a Search Expo as well as an SEM Conference

    Onward Search is the nation's leading provider of internet marketing and creative services talent. SearchIgnite is a leading provider of paid search and performance media optimization solutions that enable large, sophisticated marketers to achieve...

  9. Taking the Offline Business Online

    You've probably been approached by your Yellow Pages provider to build some sort of landing page through them. Ideally, you'll get an email or notice that says, "Mail X to Y and you're done. Prepare a budget and run some regionally targeted pay-per...