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  1. How to Implement an Engaging Content Marketing Plan for the Finance Industry

    Blog posts that contain interviews and advice from "money experts" on saving money. A "tip of the week email" that offers a new tip every week on saving money innovatively. In addition to sharing other content on Twitter and Facebook, consider...

  2. An Integrated Marketing Blueprint to Grow Sales & ROI in 2014

    For many brands, SEO, social media, email marketing, conversion, content marketing, mobile, and website design and development have been approached as independent practices for many years. Blurred Lines: Website, SEO, Content, Email, Social Media...

  3. How to Hire (and Keep) Digital Marketing Talent in 2014

    That is if you're selling digital marketing services in the form of social media, content marketing, analytics, or email marketing. PR and marketing firms are morphing into digital marketing experts regardless of the actual experience.

  4. Marketers Talk Hummingbird, '(Not Provided)' & More Ahead of SES Chicago 2013

    Chicago Social Media Managers, a group of social media experts and community managers. BT: I would say focus on making their sites device friendly (responsive design), bring more synergies with the top 3 inbound channels like SEO, Social Media and...

  5. Make Content Marketing Work: 3 Tips to Activate Your Top Influencers

    There are a wealth of social media measurement tools that enable marketers to find the people who are talking most about their brand, see what type of content they’re sharing and with whom, and how they are sharing it (email, Twitter, Facebook...