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  1. Microsoft Kills Sponsored Post Program After Attracting Matt Cutts' Attention

    Entrepreneur and founder of TechCrunch Michael Arrington, writing on Uncrunched, revealed that he received an email from the social media marketing company Social Chorus offering to compensate for posts promoting the brand-new Internet Explorer...

  2. Should You Syndicate Your Blog to Get More Traffic & Leads?

    Here are the results for email subscribers during this five-month period: Social Media Today: Widely read by a cross-section of industry professionals. However once the initial publishing euphoria was over, the traffic stats returned to near normal...

  3. 3 Non-SEO Tips for Small Businesses Scared of Google Penalties

    Strategies such as email nurture and PPC remarketing can improve conversion by 65 percent by bringing leads back. Share them on social media and promote them to reporters and customers. Google has been making lots of noise of late, penalizing guest...

  4. How Personalizing Websites With Dynamic Content Increases Engagement

    When it was applied to email marketing, it revolutionized the way people were targeted. Demographics and Psychographic Segmentation: Characteristics about the individual, including name, phone, and email address as well as pertinent psychographic...

  5. 3 Ways Merging Google AdWords & Analytics Can Improve PPC Results

    The conversion path will include data from paid search, but also organic, email, direct visits, and more You can use this data to go into a second level of PPC advertising analysis beyond the impressions, clicks, conversions, etc.found in AdWords...

  6. Why SEO Can't Reside in a Silo

    Social media and email marketing are excellent tools for encouraging repeat purchases. Having a strategy in place for acquiring your customers' email addresses and incentivizing them to find you on social media is key, and will amplify the overall...