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  1. Lost and Found: How Top E-Commerce Brands Stack Up With Site Search

    Only about 27 percent used that data to create search-engine-optimized landing pages, and 25 percent used the data for email marketing. Last year, Search Engine Watch covered a different study that showed the majority (57 percent) of e-commerce...

  2. Google Informs Webmasters of Faulty Redirects for Mobile Users

    Google sent an email telling a site to stop redirecting its mobile users to the home page pic.twitter.com/DSUn5hA9h4 Earlier this week, Marie Haynes of HIS Web Marketing pointed out that those faulty redirect notifications had started going out.

  3. 14 Top-Notch Resources to Help You Become a CRO Expert

    Again, posts are few and far between, but each is so well-written that you won't be able to refrain from signing up for email updates. Their blog, although infrequently updated, has numerous advanced conversion rate tips and case studies, besides...

  4. How to Use Twitter Lead Gen Cards to Increase Newsletter Sign-ups

    The advantage of using a system like Sailthru is that it automatically adds the submitted email addresses to your newsletter list. When you return to the card manager page, there will be an option to download the list of email addresses you have...

  5. How to Implement an Engaging Content Marketing Plan for the Finance Industry

    A "tip of the week email" that offers a new tip every week on saving money innovatively. In addition to sharing other content on Twitter and Facebook, consider sending out a weekly email with the best curated content from the week.