The basic YouTube Brand Channels like eHarmony and Netflix are given to Google and YouTube advertisers who exceed a minimum annual media spend, although YouTube doesn’t tell you that. When it comes to marketing on YouTube, advertisers don’t often...
I can't recall whose commercial it is (it's either EHarmony or Match.com) that states that 20 percent of all relationships now start in an online environment. A few weeks ago, my friend Mickey said (via twitter) 'wish LL would just drop banner ad...
A spot for online dating service eHarmony followed in the subsequent commercial break. A few television and cable companies have taken a page from the online marketing playbook lately. Comcast acquired social networking site Plaxo last month to...
There are many more social networks for myriad audiences: business (LinkedIn, Plaxo), older (Gather, Eons), travel (aSmallWorld, TripAdvisor), teens (eCrush), dating (Match, eHarmony), but we'll focus on the two giants for now: the Google and...
Mate1.com match.com www.eharmony.com The data are provided by Nielsen Online. Advertising Breakdown by Industry, October and November 2007 Industry Total Impressions, November 2007(M) Total Impressions, October 2007(M)
InterActiveCorp eharmony match.com priceline The data are provided by Nielsen//NetRatings. Advertising Breakdown by Industry, June and July 2007 Industry Total Impressions, July 2007(M) Total Impressions, June 2007(M)
