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  1. Why Quality Score is One of the Least Important AdWords Metrics

    And AdWords educators and consultants encourage this obsession by writing myriad blog posts deconstructing Google’s ad rank algorithm. Recent discussion among search marketers over whether lowering a keyword bid can lower quality score reminded me...

  2. Startup America: Google, Facebook Among Companies to Lead White House Entrepreneurship Initiative

    It will allow local educators to team-teach the NFTE program in real-time. Less than a week after announcing a commitment to entrepreneurship during the State of the Union address, the Obama administration announced Startup America, a national...

  3. Testing Apple iPad Tablet in New Rutgers Mini-MBA Digital Marketing Program

    As long as digital marketing is left on the fringe by the marketing industry and educators, it will never get the respect nor the budget it deserves. This is a test. Each student enrolling in a new Mini-MBA: Digital Marketing Executive Certificate...

  4. SES New York 2010 to Offer Search Engine Optimization, Search Analytics, and Paid Search Training

    The Web Analytics Association unites and fosters the interests of industry practitioners, vendors, consultants, and educators who use, sell, install, implement, consult, teach and train in the field of web analytics.

  5. AdGooroo Unveils Academic Program Featuring Free Tools for Educators

    AdGooroo is launching a new academic program that provides free resources to educators wishing to teach their students about search marketing. The program provides free academic licenses to AdGooroo's SEM Insight.

  6. Free Computer Engineering Classes From Stanford

    For the first time in its history, Stanford is offering some of its most popular engineering classes free of charge to students and educators around the world.the Stanford website explains. If you want to take some of the same courses the Google...

  7. Facebook: Get Educated on the Hottest Social Media Platform

    This creates an opportunity for educators to better understand the compelling elements of social networking and incorporate those elements into teaching and learning. As we continue our study of social media and how it's being used to educate, we...

    Published
  8. SearchDay | A Tale of Two Links

    Using Twitter as an Education Tool SEM.EDU Innovations are popping up everywhere as educators find more uses for Twitter and other social media tools to cater to 21st century students. Today's Top Story:

  9. Using Twitter as an Education Tool

    If not, you may want to read how other educators are using Twitter as an education tool. These and other innovations are popping up everywhere as educators find more uses for Twitter and other social media tools to cater to 21st century students.

    Published