When it comes to link acquisition, SEO professionals and link builders have this long-standing infatuation with .edu links. Much of this preoccupation stems from a belief that Google bestows magical SEO powers on .edu top-level domains (TLDs).
The same principle applies to SEO. Of course, SEO proves to be the exception to this rule. Your marketing efforts need to reflect the realities of 2013, which doesn't include any spammy SEO. Once you have clean code, it's time to conduct an on-page...
SEO professionals and link builders largely take the path of least resistance here, but they aren't entirely to blame. You can also leverage this tactic to net .edu links. Now, the importance of on-topic links and contextual relevancy is really...
In SEO it's pretty easy as we have loads of great industry publications and conferences. There's a great .edu link that's good for authority in terms of rank and traffic. I can grab 100 one-way PR 4 links for $200 or less.
It's typically only conscientious or SEO-oriented webmasters who provide useful information in their title tags so this can be a great way to filter.inurl: Similar in useage to intitle - inurl enables you restrict your results based on what...
At one point, I had a link from a university that offered an ecommerce program and one of the professors maintained a collection of curated links related to search engine optimization (SEO) and link building.
Like every other SEO tactic, this was abused, differing opinions abounded, and everyone tried to nail down the exact science of it. As anyone who deals with SEO knows though, it's a lot trickier than that.
Testing and retesting old methods is part of maintaining SEO strategies so it seemed a smart choice to take a closer look at one of these key onsite factors and conduct a small study on the weight of domain names in rankings.
What will this mean to the wonderful world of SEO? Right now, there are 22 generic top-level domains (gTLDs), many of which are specialized (i.e.aero for the air-travel industry, .gov for U.S.government sites, .edu for educational institutions...
Looking natural" is one of the worst phrases in SEO. Digg home page
edu sites More than 70 .edu links! Assuming that these are real .edu links (not on professor or student pages, but on prominent pages of the educational institution's site), you're...
I own a SEO agency. The Ontolo Link Building book will outline the new link builders mindset and how the tasks don't solely fall on the SEO agency but the entire marketing, web, and PR departments. We, as SEO providers, must have access to complete...
Use Cases for SEO Tools by Rat "Catfish" Comstock If you want to improve your SEO campaign, especially if you have a large website, it may be worth your time to investigate what modern SEO tools can do to make you more efficient and help you attain...
As Mark Jackson wrote in "The SEO Panda Prescription: Think Like Google," Google doesn't "have to rank you. SEO's Achilles' Heel: The Misdirected Attack on Search Engine Optimizers The Difference Between Black Hat SEO and Bad SEO
As I mentioned here, new link prospectors often start with their search engine optimization (SEO) keywords as prospecting phrases. Alternately, you could run the queries, pull the top 10/20 URLs with SEO for Firefox, put them into a spreadsheet...
How comprehensive your international SEO strategy is should depend on your budget, internal resources, and the actual market opportunities that exist abroad. When it comes to ranking in search results in different countries, you should have a...
With all the recent fuss over what went down with JCPenney's search engine optimization (SEO) initiatives, people are freaking out. Not too long after the news broke, a Forbes blogger posted "One CEO's Experience: Yes, You Can Accidentally Hire a...
SEO's Achilles' Heel: The Misdirected Attack on Search Engine Optimizers Links from .edu (and .gov) sites are viewed as the most trusted and authoritative by Google's algorithm. Overstock.com was enjoying some great rankings earlier this year.
The conference offers sessions on topics including search engine optimization (SEO), keyword analysis, link building, local, mobile, video, analytics, social media, and more. Here's an example Google search you might run (after switching my...
How I Uncovered Criminal Activity During an SEO Audit - Search Engine People The 7 Virtues of SEO That Made a Difference in 2010 - ClickZ.asia Designing an SEO Friendly URL Structure by Josh McCoy SEO Not Working For You?
I've done SEO directory tests on several domains and the results were a bit startling. SEO Directories Use the 80-20 Rule to do the Hard SEO Stuff Really Well SEO & Link Building: The Domain Authority Factor